women’s denim
Natalie Nelson Launches Oketo, Telling a New Story in Women’s Denim
After years of shaping the ethos and denim identity of global brands, Natalie Nelson is stepping into her own…
Spanx Targets Summer Comfort with New Lightweight Denim Line
The collection is made with fabrics that are 4 oz. lighter than existing Authentic 360 denim fabrics.
Devil-Dog Dungarees Expands Into Women’s Denim
The women's collection is anchored by a high-rise straight jean.
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Chloé Bartoli’s Éterne Debuts Denim Collection
Bartoli says the collection is a "natural extension of the Éterne wardrobe."
Only Launches ‘Cultural Blue Movement’ Denim Campaign
The Bestseller-owned brand launched the campaign in India.
Von Dutch Plots U.S. Comeback Under WSG Brands
WSG Brands is reviving Von Dutch in a bet that the early-2000s label's cultural cachet can translate into a…
Women’s Denim Brands Focus on Fit, Comfort and Affordability
A roundup of the latest women's denim news from leading brands.
US Denim Mills and House of Denim Deepen Partnership with Women-Driven Capsule Collection: ROOTS Chapter 3
ROOTS Chapter 3 is a collaborative project between House of Denim and US Denim.
Target Relaunches Universal Thread with New Fits and In-Store Design
The updated assortment includes seven new core fits.
Staud Debuts First Denim Collection
The collection includes five fits and one jacket.
Kellwood Co. Introduces City Blues, a City-inspired Fashion Line at Attainable Price Points
The new brand offers elevated essentials with a strong focus on denim and an average retail price of $65.
Hudson Jeans Responds to Denim Price Hike with New Affordable Line
The new line will launch February 2026.
From Legacy to Relevance: How True Religion Is Captivating New Audiences
Revamped women's collections and celebrity campaigns are attracting younger consumers.
Ksubi Debuts Its Most Exaggerated Women’s Jeans
The Ksuper is the brand's baggiest jean for women.
Aussie Designer Rebecca Vallance Launches Denim Collection
The offering includes 15 denim pieces ranging from jeans to dresses and aviator jackets.