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Social Media

Twitter Lets Creators Make Money From Videos

The microblogging platform introduces a number of updates that encourage users to create and share more…

Elcíe Cosmetics Adds Primer to Build Its Base of Makeup Essentials

The favorite of the social media set is intent on growing its face product portfolio before branching out to…

Salesfloor Omnichannel E-Commerce Platform Draws Macy’s, Bloomingdale’s

Online customers' demand for personalized shopping experiences are met with Salesfloor's omnichannel platform.

The Shift to Video Advertising

As consumers "cut the cord" and turn to mobile devices and social platforms for media consumption, video…

Ryan Lochte Loses Sponsors Speedo, Ralph Lauren, Airweave After Incident in Rio

Lochte's sponsorship deals with the brands are over in the wake of his Olympic controversy.

Simone Biles on ‘Dancing With the Stars,’ Michelle Obama, Final Five’s Belize Vacation

Going into the Olympics with an estimated $2 million in endorsement deals, Simone Biles is set to rack up…

Nike, Under Armour Among Social Currency Leaders

According to a report out this week, the top brands leading in social currency include Nike, Levi's and Under…

Pinterest Takes to Video Advertising

Promoted Video on Pinterest is the latest update among mobile platforms that makes a play for video.

Pür Cosmetics Improves With Age With the Help of Social Media

The brand has reached Millennials and increased its growth rate to 20 percent annually.

FaceCake Unveils Its Latest: An App to Duplicate Runway Looks in One Step

Red Carpet looks can be snared on put together in one step with new app.

Generation Z Says ‘No’ to Clickbait, Craves ‘Smart News’ Instead

A survey found 52 percent of Generation Z teen girls said they "would like to be informed about current…

Facebook, Instagram Top Networks for Magazine Industry

According to the MPA, Facebook and Instagram have the highest social media following for magazines, with…

NYX Announces Six Finalists for the Annual FACE Awards

Alexa Poletti, Brianna Fox, Haley Wight, Laura Sanchez, Fernanda Machado and Kristi McKee have made it to the…

Blogger Monetization Tool Liketoknow.it Expands Into Home

Beyond personal style, original home content performed well for both bloggers and brands using the service.

Twitter Tool Encourages Real-Time Sharing From Brands

With an expansion of its Moments feature, Twitter becomes the latest platform to encourage candid, live…