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Social Media

Poshmark Expands Into Retail

The social selling app is expanding from re-sell by connecting sellers with wholesalers.

Facebook to Test ‘Shopping’ Section

With new ways for brands to communicate with and sell to consumers, Facebook is positioned to become one-stop…

Columbia Sportswear Launching $50 Million ‘Tested Tough’ Initiative With Gert Boyle

The new ad campaign brings back Gert Boyle in a lighthearted campaign.

Twitter’s New ‘Moments’ Simplifies Platform

Employees will hand-curate the day's best stories to make Twitter easier for new users to navigate.

Pinterest Expands Buyable Pins

Pinterest doubles the number of Buyable Pins with new merchants and platforms.

Selena Gomez Rules #NYFW: Tracking Twitter, Instagram By the Numbers

#NYFW content from 61,000 posters to Instagram and Twitter reached 6.6 billion people in less than a week.

Instagram to Highlight Best of Fashion Week

The section will launch Friday.

Nasty Gal Founder Sophia Amoruso Joins Marie Claire as Contributing Editor

A year after Nasty Gal founder Sophia Amoruso first landed in a feature in Marie Claire, she has lined up a…

From Montauk to Mykonos: The Fashion Crowd Shares Instagrams of Their Weekend Travel

Designers and models posted from a bevy of far-flung locations this past weekend.

Instagram Updates Explore and Search Functions

The social media platform has reimagined its "search" and "explore" tools — two areas where the app's efforts…

Bridal Dives Deeper Into Social Media

Almost all bridal companies are stepping up their social media efforts to woo more brides.