marketing
Cotton Incorporated Creates CMO Role, Unifies Marketing Teams to Support ‘Demand-Building Mode’
Looking to stimulate demand for cotton across the supply chain, Cotton Incorporated has created a new chief…
EXCLUSIVE: Jacquemus Names His Grandmother as the Brand’s First Ambassador
The designer calls Liline Jacquemus "the most special woman in my life."
Riccardo Vannetti Joins Egnazia Hospitality Ahead of Diana Majestic Hotel Opening
Vannetti, a former marketing executive at Salvatore Ferragamo, was tapped by the high-end hospitality firm…
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EXCLUSIVE: Micro-influencer Marketing Platform Statusphere Secures $18M in Funding
The round was led by Volition Capital, with participation from HearstLab, 1984 Ventures and How Women Invest.
EXCLUSIVE: Louis Vuitton Becomes Title Partner of Formula 1 Monaco Grand Prix
The French luxury brand is building on its multiyear partnership with the Automobile Club de Monaco.
AI Visibility Tools Are Revolutionizing Beauty Brand Discovery
Pre's Parham Aarabi showcased how AI simulations help beauty brands optimize recommendations on platforms…
Charlie Smith Leaving Loewe for Nothing Technology
The seasoned marketing and advertising executive, who spent seven years at the LVMH-owned fashion house, is…
EXCLUSIVE: Why Luxury Brands Can No Longer Afford to Ignore Gen X
For this demographic entering its peak spending decade, luxury is about personal fulfilment rather than…
Joy Allen-Altimare Steps Down as Chief Marketing Officer at Saucony
Saucony brand president Rob Griffiths will serve as interim CMO.
Influencer Marketing Firm Ykone Group Acquires Stake in Atlas Agency
The firm took a 25 percent stake in Switzerland's premium talent management player.
EXCLUSIVE: Amorepacific to Host Multibrand Pop-up in New York
The Korean beauty conglomerate will feature Laneige, Innisfree, Aestura and Hanyul in its upcoming "Seoul in…
Unlocking Amazon’s Power for Beauty Brand Growth
Ouai's leadership team joined Front Row's Christopher Skinner to discuss Amazon's role as a "core engine of…
Italian Hotel Supplies Specialist La Bottega Collective Readies for Growth
Curated luxury hotel supplier La Bottega Collective is a newly rebranded umbrella firm and platform that…
EXCLUSIVE: Dick’s Launches Virtual House of Sport Experience With Help From J.J. Watt
An avatar of Watt will serve as tour guide for visitors to the website.
What’s Depopelgangers? What Happens When ‘Tastes Recognizes Taste’
The London-based secondhand marketplace's "Where Tastes Recognizes Taste" campaign celebrates fashion…