color trends
Light Denim Revival: Soft Blue Washes Drive Gen Z Demand
Soft blue is trending across fashion, according to Heuritech.
CottonWorks Reveals Color Denim Trends for 2028
Red, purple and green are on the horizon.
WGSN and Coloro Name ‘Radiant Earth’ 2028 Color of the Year
The burnt shade instills warmth across a variety of applications.
Grounding Colors Are Trending for Spring/Summer 2028
Future Snoops unveiled three color shifts set to make an emotional and creative impact.
New Year, New Hues in Pinterest’s Palette 2026 Color Forecast
The Pinterest Palette 2026 positions nature inspired greens, moody darks and vibrant warms as this year's…
Pantone Launches Signature, Colorful Capsule Throwback for Creatives
Pantone aims to make color standards more accessible for creatives via a limited-edition capsule fan guide on…
From Y2K to Utility: S/S ’27 Denim Reflects a New Era of Personal Style
Denim mills must stay agile, adapting to a wide range of trends.
Uplifting Colors and Textures Redefine Spring/Summer 2027
Denim mills are stepping up with a fresh array of innovative color and dye solutions.
WGSN and Coloro Name Key Colors for Fall/Winter 2027-2028
The color palette is for all industries.
Could Marilyn Monroe’s 100th Birthday Spark a Revival of the Pink Trend?
Authentic and Pantone launched the Marilyn Monroe Collection Palette in anticipation of the icon's centennial…
WGSN and Coloro Single Out ‘Luminous Blue’ as 2027 ‘Color of the Year’
The two companies also unveiled five key colors for spring-summer 2027.
3 Key Color Shifts for Fall/Winter 26-27
Fashion Snoops looked at cultural drivers like loneliness and economic instability to determine the color…
Laziness Is In for 2025, WGSN Says
WGSN named its top trends for 2025, revealing a shift toward fashion and wellness that is easy and…
Pantone Color of the Year, Through the Years
For a quarter of a century, Pantone Color of the Year has helped shape trends and capture the culture…
Pantone’s Color Insider Gets to the Root of Trends
The team behind Pantone Color of the Year has launched a color intelligence service with trend forecasting…