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EXCLUSIVE: Alo Breaks Into the Supplements Category

The launch marks a further expansion for the brand for consumers' holistic daily wellness.

EXCLUSIVE: Vuori Debuts New Perspective in Performance for Fall 2023

The California-based activewear brand announces the launch of its innovative fabric Vuori BlissBlend and…

Alo Yoga Expands Into Footwear With Unisex Lifestyle Sneaker

The ALO x O1 Classic marks the brand's debut in the footwear category.

Claire Thomson-Jonville Launches Silent Retreat in France

It's part of her wellness initiative, called Out of State.

Alo Yoga Breaks Ground on New Virtual Store

The brand launches immersive shopping, fitness, fashion and beauty for phones, computers and Quest 2 VR…

EXCLUSIVE: Y7 Studio Commits to Omnichannel Strategy With New Digital Platform

The yoga studio has partnered with Universal Music Group to bring the in-person class experience home.

Beyond Yoga Steps Into the World of Retail With Its First Brick-and-mortar Store

For the first time, Beyond Yoga has its own name-brand store — the first in a retail chain in the…

Equinox Celebrates Autumn With Yoga Class in New York’s Hall des Lumières

Yogis will have the chance to practice amid the Gustav Klimt light show.

 Alo Yoga Plans First Presentation at New York Fashion Week

The yoga and apparel brand will debut its first luxury rtw collection.

Former Model Launches Yoga Leggings With Built-In Knee Pads

The entrepreneur considers the new leggings to be comparable to the difference between camping and "glamping."

Equinox Sky-High Yoga Returns to the Edge of New York City

The third annual series of classes, a partnership between Equinox and Hudson Yards, is meant to drive traffic…

Lululemon Lays Out $12.5 Billion by 2026 Plan

Lululemon is racing for $12.5 billion in revenue by 2026, using its track record of success as a roadmap for…

Lululemon Revenues Top Record $6 Billion in 2021

CEO Calvin McDonald said the active brand will make some price increases this year and has plenty of momentum…

Kristina Ti Steps Into Activewear With Yoga Capsule Collection

The brand's founder Cristina Tardito partnered with Virginia Galateri di Genola on a focused and versatile…

Lululemon Unveils First Footwear Collection

The inaugural assortment includes four women's running shoes. Men's are coming in 2023.