More From Emily Burns
Lauryn Bosstick Gives the Skinny on Launching Her Wellness Empire
The Skinny Confidential wellness entrepreneur chats with WWD on the Beauty of Tomorrow podcast about the…
Lo Bosworth Talks Her 10-year Wellness Journey Since Launching Love Wellness
The former reality TV star chats with WWD on the Beauty of Tomorrow podcast to give insights into the early…
All the Beauty Retail Expansions of 2025
An ongoing list of retail forays by beauty and wellness brands in 2025.
EXCLUSIVE: Kourtney Kardashian Barker’s Lemme Doubles Down on Metabolic Health With Fat-burning Gummy
The supplement company, known for its portfolio of indulgent formats, is launching its bestselling Lemme Burn…
EXCLUSIVE: This Works Unveils Fine Fragrance for a Better Night’s Sleep
The brand, best known for its sleep solutions, is entering fine fragrance for the first time with an eau de…
How the Next Generation of Beauty CEOs Are Building Brands Led By Joy, Fun and Community
In conversation with Robin Burns, Saie Beauty's Laney Crowell, Snif's Bryan Edwards and Victoria Beckham…
Inside Beauty’s Next Big Innovation, According to Founders and Formulators
Dieux's Joyce de Lemos, Sick Science's Dr. Polen Koçak PhD, and Sweet Chemistry's Alec Batis discuss where…
Kourtney Kardashian Barker and Simon Huck on How Lemme Is Redefining Women’s Wellness
The duo discussed starting the supplement brand, destigmatizing women's health and what's in store for 2026.
EXCLUSIVE: Emi Jay Founder Julianne Goldmark on Selling One Million Claw Clips and What’s Next
Goldmark discusses maintaining hype around the brand's signature claw clips, creating a hair wardrobe for the…
Why Beauty and Wellness Brands Are Going Back to School
More brands than ever are targeting college campuses across the country as they look to capture the Gen Z…
Women’s Health Company Perelel Receives $27 Million Investment From Prelude Growth Partners
The round included participation from existing investors Unilever Ventures, Willow Growth Partners and Selva…
L’Oréal, MAC, Louis Vuitton, Lemme Honored at the 2025 Beauty Inc Awards
A look inside the annual event, honoring beauty's most innovative brands, products, executives and creators.
Brands Are Betting On an Inside-out Approach to Beauty and Wellness
As beauty and wellness continue to blur, a crop of brands is betting on a holistic lineup of topicals and…
Kourtney Kardashian Barker’s Lemme, Beyoncé Knowles-Carter’s Cécred Among 2025 Beauty Inc Award Winners
From innovative indies to established superstars, WWD Beauty Inc honors the products, brands and executives…
EXCLUSIVE: Menopause Advocate Tamsen Fadal Joins Midi Health as First Chief Women’s Health Ambassador
The brand is also rolling out three new products to its supplement range, including a creatine gummy and a…