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Fashion Influencers: <em>Star Power Continues to Enthrall</em>

Celebrities and endorsements have been around since the dawn of …well, celebs themselves. From Charleton…

Social Listening Provides Brands With a Live Focus Group

Social media marketing can often be hit or miss, but apparel brands need to be where the cool kids are if…

Brandwatch Report: Consumers Control Social Media Engagement With Retailers

Brandwatch's latest report reveals how crucial consumers are to retailers' social media communication.

Facebook Says More People Will Shop on Mobile for Holiday 2016

Social media is a force to be reckoned with.

<b>Nike</b> is the Fastest Growing Brand on Instagram

Instagram is has become footwear’s social media hub, and when it comes to insta-footwear, sneakers are king…

Social Media Influencers Changing the Rules in Footwear Marketing

Celebrity endorsements still play a large role in how brands entice consumers, but a new report claims that…

BTS Forecast: Consumers Love Social Media Inspiration, But Still Prefer In-Store Experiences

E-commerce companies may have to work harder to gain back-to-school shoppers this year.

Levi’s Leads the Instagram Race for Denim Brands in February

Levi’s continues to lead the pack of denim Instagrammers, as the company again took the title for fastest…

Nike Gained 2.9 Million <em>Instagram Followers</em> Last Month

Nike topped Stylophane’s list of the most “Instafamous” brands in February, gaining nearly three million…

Calvin Klein Streams the Making of its Fall ’16 Campaign on Periscope

Now is your chance to get up close and personal with Calvin Klein. The brand, a division of PVH Corp.…

Children’s Footwear Brand IFME Crosses Continents

Bright, cute and packed with doctor-approved technology, Japanese children’s footwear brand IFME will make…

5 Denim Instagram Accounts You Should Follow

If your Instagram feed could use some new and fresh photos of the denim variety, Rivet recommends these five…

Hype Police: We’re Crashing Yeezy’s Party

“What’s so great about the Yeezy shoe anyway?” That was the conversation in the Vamp office about a month ago…

Just Dance: Reebok Inks Partnership With DanceOn Influencers

Reebok’s dance card is filled. The fitness brand is partnering with digital media network, DanceOn, for a…

GDS Preview: Designing Under the Influence of Bloggers and Athleisure

The footwear sector is known for its traditions——florals for spring and blaming the weather for everything…