IEEPA Tariff Refunds Begin to Hit Importers’ Accounts
Social Media
Study: Facebook Loses Its Luster Among Tweens and Teens
An eMarketer study found that Facebook usage among 12- to 17-year-olds has declined as Snapchat rises in…
YouTube’s Clothes Encounters Founder Jenn Im Launches Eggie Fashion Brand
Nearly eight years after starting her YouTube channel "Clothes Encounters," Jenn Im has a social following of…
Think Tank: Stay Fashionable — and Reduce Legal Risks — With a Social Media Policy
Monica B. Richman and Francesca Montalvo Witzburg from Dentons explain the benefits and strategies behind…
Insights on the Evolving Role of Content
Myles Peacock of Creative Drive shares insight on how to curate relevant content to meet consumers' quickly…
Ariel Foxman Named Olivela’s Chief Brand Officer
Foxman begins on Aug. 21 and will be based in New York.
Alexandra Daddario Promotes #EyePic Campaign
The social media campaign supports preventable blindness efforts.
Old Navy, H&M Generate Social Buzz as B-t-s Season Peaks
Rankings from Engagement Labs also revealed the importance of off-line conversations.
YouTube’s ClothesEncounters Jenn Im to Launch Fashion Label
The direct-to-consumer collection, set to make its debut Aug. 22, will include styles inspired by her own…
Nubian Heritage Unveils ‘Venture Out’ Content Series
The series of videos and GIFs are meant to educate consumers on the transition from a synthetic to a natural…
Think Tank: The Power of Social Audiences on Fashion and Beauty Brands
Forget the board. For many fashion and beauty brands, social media audiences are dictating the way they do…
Think Tank: As Social Spend Soars, Brands Need Buttoned-up Influencer Agreements
Influencers need to "clearly and conspicuously" disclose business relationships.
Creative Playground Launches to Help Companies With Branding, Production, Celebrity Influencers
With offices in Los Angeles and New York, their all-out effort will offer a wide range of services for…
Elise B. Olsen Delves Into Fashion Power Via New Magazine
The launch issue of Wallet magazine will examine power and authority in the fashion industry.
Executive Guidelines to Select the Best Solution-Provider
Greg Ng, vice president of digital engagement at PointSource, provides seasoned advice for marketers on…
How to Deploy a Successful Influencer Campaign
Tim Sovay, chief operating officer of social media platform Creator IQ, sheds insight on how brands can best…