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Reebok

‘Wonder Woman’ Actress Gal Gadot Teams Up with Reebok to Encourage Physical Fitness

The mother of two has opted for some physically-demanding film roles such as "Wonder Woman," "Fast…

Jonathan Simkhai, Reebok Drop Freestyle Hi Collaboration on Farfetch

The revamped Eighties classic originally debuted at New York Fashion Week in September.

Reebok’s Latest Running Shoe Taps New Tech to Improve Speed

Reebok is gearing up for springtime outdoor sports activities by introducing the Fast Flexweave, a running…

Reebok’s Todd Krinsky Heads Up New Performance Business Unit

The brand's running and training business units have been consolidated into its new Performance Business Unit.

Gigi Hadid Stars in Reebok’s ‘Always Classic’ Spring Ad Campaign, Gears Up for TommyxGigi Show in Milan

Hadid along with Ariana Grande, Rae Sremmurd, Teyana Taylor and Lil Yachty have been enlisted for Reebok…

Reebok Wants to Start Conversations About Gas Stations

The firm worked with Gensler to develop three concepts for the "gym of the future."

Victoria Beckham Gears Up for 10-Year Anniversary, Plans London Show

Beckham plans to shake up her show schedule to mark a decade in the fashion business.

Reebok Collaborates with Designers to Advance Flexweave Footwear Technology

Reebok is teaming up with global designers to explore the potential of Flexweave—its latest footwear…

Collaborations Brought Newness to Footwear in 2017

Collaborations deliver an instant fresh perspective to footwear brands. This year, major footwear players…

How Footwear Brands Capitalized on the Customization Craze in 2017

Footwear brands experimented with customization in 2017, offering customers personalized shopping and design…

How Extra Butter Aims to Reach a Broader Audience

The sneaker retailer is zeroing in on what makes it unique in attempt to expand the business.

Reebok Brings 3-D Foot-Mapped Tech to Work Footwear

When it comes to fit and feel, Reebok’s new ZPrint Work collection made using 3-D foot-mapped technology…

Reebok Classic Taps Pyer Moss Founder for a Fall ’18 Collaboration

Reebok announced a new partnership with luxury sportswear label Pyer Moss and the brand’s founder and…

Reebok and Victoria Beckham Plot a 2018 Collaboration

Reebok’s latest partnership elevates the global fitness and lifestyle brand’s fashion status level to posh…

Victoria Beckham Partners With Reebok, Plans Collaboration for Next Year

As part of the deal with Reebok, Victoria Beckham will unveil a collection late next year that will be part…