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Reebok

Athletic Footwear Sales Slowed in Q4: NPD

"Poor execution, supply chain delays, the end of stimulus payments, and a lack of newness" hurt the category…

Reebok to Cut 150 Jobs Under New Ownership

A spokesperson confirmed that Reebok will trim about 150 staff after the expected Q1 closing of the brand's…

Alpha Industries Promotes Pantoja to Chief Brand Officer

Before joining the brand, he worked for Triple 5 Soul, New Era and Reebok.

Reebok and BAPE’s Latest Collab Embraces Colorful Camo

The Reebok x BAPE Instapump Fury mixes a traditional green-and-brown camo design with blue, purple, orange…

Reebok Has a New Partner in China

Authentic Brands Group doesn't officially own Reebok yet, but it's laying the groundwork for expanding its…

Metallics Star in New Cardi B x Reebok Capsule

The high-shine, size-inclusive collection riffs on the hustle behind the "Bodak Yellow" rapper's ascent to…

Cardi B, Reebok Team for Another Collection, Inspired by New York City at Night

The collection marks the rapper's second with the sporting goods company.

JD Sports Inks Deal with ABG for Reebok Expansion

The non-exclusive deal expands JD Sports' right to sell Reebok's products across its company-owned operations…

JD Group to Work With ABG to Bring Reebok Label to 2,850 Stores

JD operates Finish Line, DTLR, Shoe Palace, Size?, Sprinter and SportZone stores.

Reebok Gains Big-Name Partner in India

The athletic brand also announced an upcycling collection created with the winner of HBO Max's streetwear…

Thomas Steinbrueck Talks Utopia Music, Fashion Opportunities

The five-year-old company plans to collaborate with apparel and footwear companies.

Reebok Roadmap Coming Into View

Authentic Brands CEO Jamie Salter described the Reebok acquisition as the the "most monumental" deal in the…

ABG’s Jamie Salter Credits His Team and Family Values With His Win for Company of the Year at the 2021 FNAA

Authentic Brands Group generated nonstop buzz in 2021.

ABG Signs Long-term Partnership With SPARC Group for Reebok in the U.S.

SPARC's portfolio includes Eddie Bauer, Brooks Brothers, Aéropostale, Forever 21, Lucky Brand and Nautica. 

‘Congratulations, We Own Reebok’: Shaq and ABG’s Jamie Salter on the Deal That Landed Them FN’s Company of the Year Award

FN visited the company's New York headquarters to talk with CEO Jamie Salter and shareholder Shaquille…