Millennials
Value-Price Equation a Key Focus Among Gen Z and Millennial Crowd
They are influenced by user reviews, and tend to go to Amazon first for apparel searches.
Do Millennial Consumers Really Care about Sustainability?
Millennials are, without question, the most influential generation of our time and OEKO-TEX® found that their…
The Body Shop Appoints Andrea Blieden as U.S. General Manager
Blieden's appointment is meant to support the transition of The Body Shop to Natura, which acquired the…
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NPD Study: Growth Slowing in Lead Category Drivers
Millennials, ath-leisure and e-commerce continue to drive apparel sales, but growth has slowed.
Millennials, Chinese and Online Spending Key in Luxury
Chinese and Millennials are cited as drivers of growth, estimated by 2024 to contribute to a total of 1.26…
Vow To Be Chic Gets Another $2.5M to Drive Awareness
The bridesmaid's dress rental firm aims to solidify and grow its position within the industry.
Shiseido Targets Young Women With Limited-Time Cosmetics Brands
Each will be available until it is sold out and responds to different trends in the market.
Condé Nast Italia Unveils First Social Media Editorial Project
It is called LISA, an acronym for love, inspire, share and advise.
Luxury Brands and the Chinese Millennial Consumer
Brands new to the Chinese market should focus their attention on having a mobile presence, says an expert…
Millennials Shopping Luxury, but Still ‘Prefer’ Spending on Experiences
Younger shoppers like Gucci and Vuitton, but would rather go to the spa, according to RBC.
Global Apparel and Footwear Sector Rose 4% to $1.7T in 2017
Euromonitor also issued a warning to fast fashion companies in its latest report.
Experiential Done the Create & Cultivate Way
The company's founder talks brand sponsors, experiential marketing and the modern Millennial.
Driven By Financial Stress, Millennials Tighten Purse Strings
A new study conducted by Bank of America, reveals one of the top reasons the demographic heavily hunts for…
River Island to Improve Omnichannel Footprint, Inventory Visibility
A favorite of Millennials and Gen Z shoppers, the brand will set to elevate delivery and fulfillment with…
XpresSpa Opens First Off-Airport Location at the Oculus
XpresSpa opened its first off-airport spa location at the Oculus in the Westfield World Trade Center.