Millennials
EXCLUSIVE: Nisnass, New Middle East Online Retailer, to Launch
The app targets customers where they are spending: on their phones.
Facebook Messenger Year in Review: Video, Communities, Tons of Emojis
There were twice as many video chats in 2017, resulting in 17 billion real-time, digital tête-à-têtes.
Buying Less, Wanting More: A Look at Millennial Shoppers
Younger consumers are said to be moving away from buying "things," but there's a lot behind the perceived…
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China’s Top Tech Companies Talk Innovation for Luxury Brands
The third annual Luxury Society Keynote covered Millennials, artificial intelligence and advertising on…
Strategy Overhauls Might Be Unnecessary to Attract Millennials
Millennials are proving to be predictable, which is good news for brands targeting the demographic.
Snapchat Combats Fake News, Splits Social With Media for New Interface
The popular social platform will separate friend and publisher streams.
Former Diesel Executive Unveils Gender-Neutral Line
In her view, the collection connects with what Millennials want out of a lifestyle brand.
7-Eleven Hopes Women Want Cosmetics With Their Coffee
7-Eleven is the latest to throw its hat into the booming cosmetics category as the giant convenience store…
Bulgari Expands High Jewelry Atelier in Rome
The atelier has doubled in space and the company plans to reach a total of 50 employees by 2019.
Consumers Have Kicked Off Holiday Shopping: Is Your Brand Ready?
Nielsen has revealed that customers began holiday spending as early as September.
Online Marketplaces Thrive Where Retailers Falter: Data, Technology
Shopping web sites like The RealReal have succeeded in enriching consumer journeys by executing data…
How to Access the Millennial $200 Billion Buying Power This Holiday
Michael Osborne, chief executive officer of SmarterHQ, explains.
Getting to Know Gen Z
With each new generation comes an onslaught of commentary on why the newbies are lazier, more tech-obsessed…
Shiseido Targets Millennials in Japan With Recipist Brand
The line will be sold online only, with the aim of reaching digital natives through social media and…
Chinese Women Present Major Opportunity for Sportswear Brands
A shift in beauty standards, increase in sports participation and desire for fashionable athletic attire…