Millennials
Importance of Truly Connecting with “Need to Know” Millennials
The millennial generation's thirst for knowledge apparently knows no bounds. Take, for instance, the story…
India’s Myntra Moves to Mobile App-Only
India's biggest fashion e-tailer, Myntra, is shutting down its desktop website and moving to a mobile-only…
Fickle Shoppers: Study Says Millennials Don’t Have Brand Loyalty
A study conducted by LIM College shows that brands will have to come up with some new tactics if they want to…
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Rebel Shoppers: Study Says Millennials Don’t Have Brand Loyalty
A study conducted by LIM College shows that brands will have to come up with some new tactics if they want to…
Study: Millennials Demand Customer Service
A new study shows that in order to reach the millennial customer, companies must focus on digital…
Study: Teen Girls Pick Malls Over Online to Holiday Shop
Teen girls’ love for shopping malls is unwavering. A survey, conducted by Teen Vogue aimed to understand how…
Dollar Stores See Largest Increase in Shopping Visits
The NPD Group's update on the brick-and-mortar market confirms the rise of the dollar store is real.
New Tech-Savvy H&M Store to Take Times Square by Storm
Swedish retailer H&M will open a new 42,000-square-foot store at 4 Times Square this Thursday, bringing…
Tech-Savvy Help For Retailers Hard To Find These Days
Tech-savvy employees with experience and ability to understand and manage technology and data are in short…
Macy’s Aims to Dominate Athletic Apparel
In an effort to attract the Millenial customer, Macy’s will expand its assortment of athletic apparel to…
Macy Unveils Tailored, Slim-Fit Label for Millennial Men
Macy’s unveiled the newest addition to Bar III, its Millennial-targeted brand: the Bar III Carnaby…