launches
EXCLUSIVE: Meet Lelubé, the Lubricant That Promises ‘Better Sex for Anyone, Any Way, Anywhere’
The brand, founded by beauty and wellness veteran Bill Colli, is available direct-to-consumer now.
David Beckham Launches Longevity-supporting Supplement Company IM8
The brand launches Monday with two products, a drink powder and a capsule, for daily health support.
EXCLUSIVE: Kourtney Kardashian Barker’s Latest Lemme Launch Is All About Hair Health, Without Acne-causing Biotin
Kardashian Barker discusses the brand's latest hair growth and anti-shedding capsule launch, her current…
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EXCLUSIVE: Evolvetogether Teams Up With Gwyneth Paltrow and Goop on Limited-edition Zero Waste, Soap With Dissolvable Wrapper
Paltrow also joins the Evolvetogether team as an adviser.
Jon Bon Jovi and Jesse Bongiovi’s Hampton Water Targets Everyday Celebrations With Sparkling Wine Launch
Jesse Bongiovi speaks exclusively to WWD about the quickly growing rosé brand and answering consumers' calls…
EXCLUSIVE: Meet Ovii: an Educational Platform and Supplement Company to Address PCOS
Olivia Munn's OB-GYN Dr. Thais Aliabadi has partnered with her podcast cohost and entrepreneur Mary Alice…
EXCLUSIVE: Reebok’s Line of Sports Nutrition and Performance Supplements Has Arrived
The athletic brand is launching three ingestible products, including pre-workout, electrolytes and protein.
EXCLUSIVE: Birkenstock Launches Foot Care Collection in Celebration of 250th Anniversary
On Tuesday, the German footwear brand is launching a six-product line of foot care essentials.
Six of New York City’s Hottest New Beauty and Wellness Locations
From cocktails and pedicures to hot pilates, a look at new beauty and wellness services to try out around the…
With Pill Fatigue on the Rise, Topicals Are the Hot New Supplement Format
As consumers seek alternative formats, topical supplements, including patches, creams and sprays, are taking…
EXCLUSIVE: A First Look at FP Movement’s New York City Fitness Studio Offering $28 Pilates Classes
The studio, located at the FP Movement flagship in SoHo, opens Friday.
EXCLUSIVE: Kourtney Kardashian Barker’s Lemme Wants In on the Ozempic Boom
The star's supplement brand is launching its Lemme GLP-1 Daily, a weight management capsule that provides a…
Ritual’s Latest Launch Is a Fertility-supporting Lemonade
The lemon-flavored powder is formulated with myo-inositol, N-acetyl cysteine and CoQ10 in clinically studied…
EXCLUSIVE: Innersense Is Bringing Its Clean Hair Care Approach to Body Care
The brand is launching a synthetic-free, hydrating body care line that includes a scrub, wash, lotion and…
EXCLUSIVE: These Customizable Hand Weights Aim to End Gym Equipment Clutter
Stakt, known for its stackable mat, is launching the Stakt Weights, which can be two, four or six pounds.