launches
Following Her Own Cancer Diagnosis, Beauty Veteran Carly Guerra Is Building a Breast Care Brand
Savoir launches direct-to-consumer next month with its Beauty Breast Serum.
Beekman 1802 Is Launching Hair Care
The brand's Milk Therapy hair care line will debut Saturday via QVC and HSN.
Former Celebrity Hairstylist Kahh Spence Is Launching a Unisex Fragrance Brand
Called Samir Grey, the brand will debut later this month with one fragrance and an aim toward accessible…
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EXCLUSIVE: Midi Health Is Expanding Beyond Its Medical Offering With Supplements for Midlife Support
The platform, which offers telehealth visits and personalized prescriptions for women, is starting with three…
EXCLUSIVE: After More Than a Decade on the Market, Vital Proteins Is Launching Its First Ready-to-drink Beverage
In addition to its signature powders, Vital Proteins also has gummies and capsules.
After Five Years in Development, Martha Stewart Is Launching Her Own Skin Care Line Elm Biosciences
Stewart has teamed up with board-certified dermatologist Dr. Dhaval Bhanusali to launch the brand, which…
EXCLUSIVE: SkinCeuticals’ Latest Serum Launch Was Tested on GLP-1 Users
With its new serum, the medical grade skin care brand is targeting laxity, which many weight loss drug users…
EXCLUSIVE: Clean Baby Formula Nara Organics Launches With Investment From Nicky Hilton Rothschild, Serena Williams, Sara and Erin Foster and More
The brand, founded by Esther Hallam, has raised $32 million over the past seven years as it has been in…
EXCLUSIVE: Meet Body of Work, a Multivitamin for Women Ages 18 to 25
The brand was founded by two supplement industry veterans from Vital Proteins and Vytalogy.
EXCLUSIVE: This Wearable Wellness Clothing Brand Offers Daily Lymphatic Drainage With Onesies, Bras, Leggings and More
Founder Lauren Dovey is launching Cean following the success of her other brand Heat Healer's wearable…
How Supplement Brands Are Simplifying Seed Cycling to Support Hormone Health
Here a look at four brands that are using the concept of seed cycling in supplements via capsules and mixes.
Olehenriksen Doubles Down on Gen Z With Peach Glaze Collection Launch
The Danish skin care brand, recently viral for its Pout Preserve lip balm, aims to build a new Gen Z hero…
EXCLUSIVE: Vaginal Microbiome Company Evvy Launches Its First Supplement
Following the success of its vaginal microbiome test and prescription treatment offerings, Evvy is launching…
Tylenol Has Launched Its First Supplement to Support Muscle and Joint Health
The product, Proactive Support From the Makers of Tylenol, employs clinically backed doses of turmeric…
EXCLUSIVE: Wellness Tech Company HigherDose Launches Three-in-one Sculpting Body Recovery Device
The device employs a gua sha-like metal tool, red light and microcurrent to support the lymphatic system…