Augmented Reality
Here’s How Blending Reality Can Seriously Increase Sales
Some fashion retailers are finding digital realities are helping to remove shopper friction both in-store and…
How 3D and Augmented Reality are Changing the Home Industry
Seek, a platform that serves companies like Baker Furniture, explains how 3D and AR tech helps home goods…
Retail Tech: Kohl’s Extends AR Deal, Global-E Brings Klarna to US, UK
Zebra is acquiring forecasting firm Antuit.ai, while Avery Dennison scooped up branded labeling solution…
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Livestream Shopping’s a ‘Merchandising Mentality,’ Betabrand CEO Says
While Betabrand has thrived off livestreaming, eyewear brand Moscot leveraged AR from Vertebrae to boost…
Success Story: AR Tech Lifts Mobile Conversions 49% at Herschel Supply Co.
Leveraging the Axis platform from Vertebrae, Herschel has plans to double the amount of products on its site…
GOAT Has Virtual Tricks Up its Sleeve for Nike Air Max Day
GOAT is promising Friday-night fun for sneaker aficionados.
Payless’ Tech-Driven Brick-and-Mortar Revival Kicks Off in Miami
Two years after shuttering all 2,100 U.S. locations, the affordable footwear retailer opened the first in as…
Stall & Dean Revamps Brand With Baseball History-Focused Capsule
The label will dive into the history of the Negro Leagues, teaming up with a different brand for each…
Why 5G Could Be What Retailers Need to Recover in 2021
The 5G wireless tech hype is real. According to Verizon Business, 77 percent of retail execs say those who…
H&M to Pilot ‘Digital Fitting Room’ This Summer
The technology is based on a 3D photogrammetry scanner developed by Nexr Technologies in collabation with the…
Canada Goose Taps ‘Next in Fashion’ Star for First-Ever Capsule
The luxury brand turned to augmented reality and computer-generated imagery to bring the 13-piece…
Retail Tech: CES Kicks Off as Vuzix Debuts Smart Glasses, Aptos Acquires LS Retail
The first all-digital CES kicked off Monday with product launches and demos from Vuzix, Aetrex, LiveArea…
Augmented Reality Is the Next Frontier for Brands, Experts Say
It's not enough for brands to bet on e-commerce to keep them connected to increasingly mobile-reliant…
David’s Bridal Website Gets a 3D Facelift
David's Bridal is showcasing more than 50 gowns online with 3D and AR renderings, enabling shoppers to view a…
Threekit’s Virtual Photographer Platform Sees Surging Lockdown Demand
As studios closed or reduced hours during the Covid-19 crisis and shoppers demanded detailed product imagery…