Asics
Asics Adds New Executives for HR And Legal Council
Asics announced two new hires. Barbara Tuner is coming on board as vice president of human resources. Lisa…
Asics Adds Human Resources, Legal Executives to U.S. Team
The company also donated 50,000 pairs of shoes to Girls on the Run.
Asics Creates Running Tight to Improve Performance
The Finish Advantage Tight provides muscle support to prevent fatigue.
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Asics Goes the <em>Extra Mile</em> for the NYC Marathon
Asics’ new campaign invites fans to go the extra mile, but they mean it literally. The brand has announced…
<b>Kith</b> Enters the NYFW Scene
Just days of launching a shop-in-shop inside the stately Goodman’s Men’s store on Fifth Avenue, Kith Founder…
Asics & Packer Shoes <em>Welcomes</em> US Open with Collection
Asics is calling “game, set, match” in time for the US Open with a new limited-edition collection with…
Asics Offers Shoes to Raise Funds for Cancer Research
The Accelerate Hope Collection will be available through November.
Wale Opens Up About His Latest Shoe Release, Most Expensive Kicks & More
Days before his latest Asics & Villa reveal, the hip-hop artist, kicks impresario & social star talks music…
Asics Signs Jarrion Lawson to Pro Sponsorship Deal
He is a six-time national champion in track and field.
Asics Develops New Fabric for Running and Lifestyle Footwear
Asics has a new invention that combines original visual effects and high performance.
Asics Launches <em>Ultra-Light</em> DynaFlyte Running Shoe
With the Olympics right around the corner, shoe brands are inevitably beginning to unveil new running…
Asics Introduces DynaFlyte Lightweight Cushioned Shoe
The shoe will be available starting July 1 and will retail for $140.
Asics Becomes the National Footwear Partner of <b>Girls on the Run</b>
Asics America Corporation is broadening its support of Girls on the Run, and has its continued commitment to…
Concepts Debuts New Sneaker by Asics and Gore-Tex
Cambridge Mass.-based sneaker boutique Concepts, currently celebrating its 20th anniversary with the release…
How Asics is Trying to Lure <em>Younger Consumers</em> in New Campaign
Japanese athletic footwear brand Asics is challenging all athletes to “WANT IT MORE” in a new campaign aimed…