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Asics

Asics Signs “Fastest Girl in the World” in Multi-Year Deal

Athletic lifestyle brand Asics announced it has signed record-setting 16-year-old sprinter Candace Hill…

Asics Ends 25-Year Run as NYC Marathon Sponsor

After 25 years as the TCS NYC Marathon official footwear and apparel partner, Asics announced Monday that it…

Asics to Host Vine Body Sole Weekend for Women

Asics is revving up its focus on the women’s fitness market with its first fully-owned women’s running and…

Say Cheese: Asics Unveils World’s Biggest Selfie Stick

Asics America Corporation, the official footwear and apparel partner of the 2015 TCS New York City Marathon…

Asics America Teams with Girls on the Run

Asics America Corporation has announced a new partnership with Girls on the Run, the after school program…

City Sports Files for Bankruptcy Protection

Boston-based athletic retailer City Sports Inc. filed for Chapter 11 bankruptcy protection Monday after more…

Asics CEO Kevin Wulff to Retire

Asics announced Wednesday the retirement of America Group President and CEO, Kevin Wulff, and the hiring of…

Strong Sneaker Market Bodes Well for Back-to-School Retailers

Will strong mid-year sales for athletic footwear result in a positive back-to-school season? All signs point…

Asics Announces Internal Restructuring, New Hires

Asics Corporation announced Monday internal restructuring in an effort to accelerate business growth through…

Asics’ Kids’ Line Earns American Podiatric Medical Association Seal of Acceptance

Asics’ children’s performance footwear received the Seal of Acceptance distinction by the American Podiatric…

Asics and Foot Locker Call for Filmmakers to Tell Runners’ Stories

Ahead of the TCS New York City Marathon on Nov. 1, Foot Locker and Asics are launching “Real Lives. Real…

Onitsuka Tiger’s New Collaboration Uses Homemade Textiles

Onitsuka Tiger is dressing up some of its signature silhouettes for men and women this summer with textiles…

Asics Serves Up a Global Tennis Campaign

Asics launched a global tennis campaign, ‘It’s a tough game. Go smash it,’ starring top tennis player Gael…

Foot Locker, Asics Tiger and Pensole Announce Student Design Competition

Foot Locker is tapping into the next generation of footwear designers by partnering with Pensole Footwear…

Asics to Sponsor the 2015 LA Marathon

Asics, title sponsor of the LA Marathon, announced their schedule of special events to celebrate the 30th…