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Asics

Asics Calls On Startups to Revolutionize Sports and Wellness Sectors

Asics is introducing a new opportunity for emerging startups that are looking to reimagine sports and…

Asics Creates Special Collection for Founder’s 100th Birthday

The capsule footwear and apparel collection will launch on May 29.

Street Signs: Steve Aoki Brings EDM Sensibility to Fashion

The popular DJ has his own fashion line, is a partner in Vision Street Wear and is working with Asics on…

Marathoner Deena Kastor on Keeping a Positive Attitude

The Asics-sponsored athlete has written a memoir called "Let Your Mind Run."

Asics, Aoki to Introduce New Streetwear Sneaker

The Hypergel-Kenzen will be available exclusively at Foot Locker beginning today.

Asics Wants to Attract European Start-Ups with Barcelona Innovation Lab

The Japanese performance footwear and apparel brand is opening an Innovation Center in its new headquarters…

Asics Has Officially Opened Its Boston Office — Take a Look Inside

The office will be home to nearly 100 employees.

Shuffle Board: Boardriders Names New Leadership, Lululemon CEO Exits, HBC Hires CEO

Boardriders, Inc. changed up its executive fleet following the loss of Quiksilver CEO Pierre Agnes…

Steve Aoki Gets Serious About Fitness, Caking and Touring the World

The Las Vegas-based DJ opens up about working with Asics, his Japanese roots and what keeps him moving.

Asics/Kiko Kostadinov Sneaker Now in U.S.

The $250 shoe is being sold at Dover Street Market.

Asics Opens New York Flagship and Includes Tiger Collection

The two-level unit is located on 47th Street.

Moncler, Kith Present Co-branded Men’s Capsule Collection

The lineup will make its retail debut at Moncler and Kith physical and online stores on Dec. 2.

Asics Opens First US AsicsTiger Concept Store

Asics opened its first-ever U.S. concept store for AsicsTiger in New York last Thursday. AsicsTiger is a…

Asics Is Developing Custom Microwave Soles

Asics has partnered with Taiwan-based Tayin Research & Development Co., Ltd., to develop a microwave…

Forever 21 Copied Alo Yoga Sports Bra, Brand Says

The fast-fashion chain is no stranger to infringement lawsuits, but claims around athleticwear are getting…