Advertising
Sheryl Sandberg Skips Last EU Parliament Hearing on Facebook Data Privacy
Richard Allan took her place and noted that users are becoming "more aware" of just how valuable their…
Jeremy Scott Responds to Instagram Controversy
The designer defended his caption to the latest Moschino ad campaign explaining his will was "to bring…
Hypebeast Revenues, Profits Soar With Creative Agency Push
The popular street-style platform is doing a lot of direct and lucrative work with brands.
Macy’s, Old Navy Garner Top Scores in ABX Ad Ranking for May
J.C. Penney, Macy's and Old Navy took the top spots in ad effectiveness for May.
Facebook Forcing Advertisers Into Privacy Changes
The platform is altering data disclosures as its affiliated messaging app WhatsApp grows in popularity for…
Prada Invites Project Gets Own Ad Campaign
The images focus on the project the fashion label launched in January with designers and architects Ronan…
Gucci Taps Harry Styles for its Fall Men’s Tailoring Ad Campaign
The British musician is portrayed by Glen Luchford in a fish-and-chip shop.
Rewards Worth the Risk for Facebook Advertisers
As one advertising executive put it: "We'll go wherever the fish are to fish."
Nordstrom, Saks Fifth Avenue Scored Top Spots in ABX Index for April
The ABX Index for April measured ad effectiveness exclusively for fashion retailers.
NBC Universal and Fox Kick Off Upfronts
The networks made their pitches to advertisers.
Elle Decor Expands ‘A-List,’ Adds Contributors to Broaden Design Scope
Whitney Robinson wants the design glossy to better reflect the many aspects and people of design.
Vice Uses NewFront to Rebrand
It was Nancy Dubuc's show, not Shane Smith's.
YouTube Goes for Flash With Camila Cabello, Ariana Grande at NewFront
Who can think about offensive content when there's a pop star on stage?
Meredith Talks Up Brand Safety and Group Nine Hypes Engagement at NewFronts
Meredith and Group Nine had very different vibes on the fourth day of digital media presentations to…
New York Times Aiming for 10 Million Subscribers as Profits Rise
The Times managed to add more than 100,000 subscribers during the first quarter and profits are growing.