Paige Denim is celebrating a decade of comfort.
This summer marks the 10th anniversary of Transcend, the premium denim brand’s original high-stretch fabric collection. The pioneering fabric made its debut in the men’s and women’s denim market just as consumers were seeking the comfort, stretch, and softness of activewear in their everyday jeans.
Transcend utilizes a blend of fibers (cotton, rayon, polyester and spandex) to achieve these qualities. Paige has also applied the technology to knit trousers and shorts for men.
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The fabric is part of Paige’s Summer 2025 collection.
Paige’s men’s collection, American Fiction, draws inspiration from the Nantucket and “reflects the spirit of stepping away from the city and embracing the stillness of a quiet summer,” the brand stated. A waffle knit camp short coordinates with pull-on shorts. Throughout the collection, tailored silhouettes like short-sleeve shirts and a linen jacket come breathable fabrics in a palette grounded in tans and off-whites, accented with muted sunset maroons and dusty sage greens.
Denim brings a timeless appeal to the collection, complementing its relaxed, coastal aesthetic. Key jean fits include the Transcend Vintage Federal slim straight, Transcend Lennox Slim Jean and the Paige Heritage Normandie straight. A cotton denim twill shirt adds an all-American vibe.
“We’re all about the full denim look. Whether it’s denim shirts, pants, jackets, jumpsuits, or dresses the possibilities are endless. The versatility of denim lets you embrace the full denim trend with everything from matching sets to mixing and matching different shades of blue to create a more unique and personalized style,” said Paige Adams-Geller, co-founder and creative director of Paige.
For the women’s collection, Paige aims to capture the vibrant spirit of Moroccan culture, from the “serene beauty of a villa oasis” to “the adventurous charm of safari style.”
The ’70s-inspired Madigan romper, made with lightweight denim, features a full placket with contrast buttons, double patch pockets, and a tie to cinch in the waist. The sleeves can be styled rolled up for a versatile look. The high-waisted Anessa short comes in soft denim in an elevated dark rinse with contrast seaming, angled front pleated flap pockets and a double button closure.
Jean styles span Rumi wide-leg with a drawstring waist, Lola wide-leg jean in ecru and the Marlow flare.
Inspired by Marrakesh, the brand blends bold colors and intricate patterns with a contemporary twist. Printed cotton/silk maxi dresses, eyelet tops and dresses and blouses with ruffle necklines are among the non-denim pieces in the collection. A twill safari jacket comes in navy and sand.
To capture the “tranquil allure of a desert oasis,” the Paige introduces effortless, throw-on silhouettes like crafted from natural fabrics like linen, cotton and lightweight denim. Styles include linen/cotton coordinates and a modern cotton/lyocell denim camp shirt
Details like patch pockets, natural trims and light layers pay homage to the classic summer safari aesthetic.
