More From Catherine Salfino
In US and China Trade, These Are the Ties That Bind
The U.S. Congress recently revived the Trans-Pacific Partnership when it voted to give President Barack Obama…
Flash Sites and Traditional Retail Learn From Each Other
A few years ago, flash sale sites were so hot, everyone from the Groupon to local newspapers offered bargain…
In Activewear, Breaking From the Pack With Cotton
When it comes to working out, there are plenty of apparel options out there—from traditional sweats and tees…
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How to Prep for Sales Growth After Slow 2015 Start
The lazy, hazy, crazy days of summer are just about here...so now will shoppers come out of hiding and buy…
Can Fashion Be Fast and Sustainable?
While plenty of fashion is still made fast and cheap, more of the big players are switching to the middle…
Yes, Small Business Can Benefit From Big Data
The news last week that the U.S. economy added 230,000 jobs in April says a lot about the strength of small…
Dressing for the Seasons: Achieving the Right Mix for Less Discounting
If there's one thing American shoppers love, it's a sale. It's a buying behavior retailers initiated decades…
Cotton Clothing Among Consumers’ Favorite Things
When consumers talk about their favorite things to wear, they mention comfort, fit and that the item makes…
From Digital to In-Store: Firing on All Cylinders to Serve Consumers
Although "clienteling" might have a number of definitions, and myriad paths to best achieve it, it really…
Consumer Appeal for US-Made Apparel at Odds With Manufacturing Realities
A byproduct of the Great Recession was the realization that a lot of jobs had been off-shored over the years…
Capitalizing on Clothes for a Plus-Size America
Americans are all about "Go big or go home!" We have a penchant for living big time all the time. And for…
The Importance of Being Earnest When Reacting to Customer Comments
The great thing about the Internet is everyone has a voice. Unfortunately, that can also be a bad thing when…
Why Retailers Still Reach into the Diffusion Well
When Joan Rivers used to ask red carpet celebrities, "Who are you wearing," she brought designer awareness to…
Do Consumers Really Care About Eco-Friendly Products?
Judging by the effort businesses are pouring into environmental and socially conscious initiatives, one would…
Brides and Grooms Opt for Cotton as Wedding Season Approaches
With the close of the "engagement season," future brides and grooms start thinking about the details of their…