Under Armour
UAS Creates Short Film for Second Sportswear Collection
The line takes its inspiration from the outdoors and is celebrated in a short film.
Politics and Fashion: Not-So-Cozy Bedfellows
Branding experts and academics speak out about what brands need to do to navigate the next four years.
Kohl’s Betting on E-commerce and Under Armour Boost
The retailer is looking for the activewear addition and investments in online shopping to improve traffic and…
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Under Armour CEO Attempts to Clarify Pro-Trump Sentiments Amidst Backlash
Under Armour CEO, Kevin Plank, penned an open letter to Baltimore Wednesday in the wake of backlash from…
Under Armour’s Plank Addresses Trump Controversy in Open Letter
The letter was published Wednesday in the Baltimore Sun.
Under Armour Brand Ambassadors Oppose CEO’s Pro-Trump Statements
Some of Under Armour's sponsored athletes are outraged at the CEO's political statements.
Under Armour Responds to Latest Trump Controversy
The sports brand is working toward creating more jobs in America.
Misty Copeland, The Rock Weigh In on Under Armour Trump Controversy
The company's ambassadors have come out against comments made by UA chief executive officer Kevin Plank.
Under Armour Faces Backlash After CEO Praises Trump
Under Armour CEO Kevin Plank praised Donald Trump in an interview with CNBC Tuesday—a unique move among…
Under Armour Unveils Misty Copeland Apparel Collection
The collection of workout clothes and ath-leisure merchandise is being sold on the athleticwear firm's web…
Under Armour’s Plank’s Support of Trump Sets off Firestorm
The founder of the sports giant came out in favor of the President's American job creation platform.
Under Armour Weakness Leads to Debt Downgrade
Standard & Poor's stripped the company of its investment grade credit rating.
Under Armour Misses Q4 Expectations
Athletic apparel and footwear brand Under Armour (UA) is having a bad week. The Baltimore-based company’s…
Femmy Awards Highlight Intimate Apparel Leaders
Intimate apparel companies and influencers came together for a special evening to celebrate positive branding…
Under Armour Launches First US-Made Apparel Collection
Under Armour is dabbling in the Made-in-USA manufacturing scene with a new development.