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The Woolmark Company

How SupplyCompass and Woolmark Promote Sustainable Wool Fashion

Despite wool being a natural, renewable, biodegradable fiber, fashion could do more to make it part of their…

Wool Lends Footwear Brands a Stylish Sustainability Story

Wool footwear is having a moment and brands have taken notice, introducing new products and working wool into…

Wool Fights Market Challenges and Touts Fitness for Fashion

The wool industry is combating the COVID-19 outbreak and a troubling cyberattack, but the fiber continues to…

Wool Polishes Its Persona in Two New Collaborative Collections

A collection developed by Woolmark and Santoni, and designed by Studio Eva x Carola, gives merino wool a new…

2020 International Woolmark Prize Finalists Focus on Traceable ‘Supply Chain Integrity’

Woolmark Co. partnered with Provenance, a blockchain platform enabling businesses to outline the origin…

Vivobarefoot Fetes Sustainability Strategy, Partners with Woolmark

Vivobarefoot will be basing collections around three material groups: plant-based polymers, recycled…

International Woolmark Prize Winners Will be Showcased at Milan Fashion Week

Edward Crutchley and Colovos, winners of the Woolmark Prize, will be celebrated at Milan Fashion Week with…

Athletic Propulsion Labs’ Merino-Wool Sneaker is Its Most Sustainable Yet

Like Silicon Valley darling Allbirds and India's Neeman's before it, Athletic Propulsion Labs is adding wool…

Fiber Prices on the Rise Thanks to High Demand and Increased Costs

While factors vary from supply and demand issues to China policy and polyester pollution concerns, fiber…

Adidas and Woolmark Co. Launch Performance Product Challenge

The Woolmark Company and Adidas are partnering on The Woolmark Challenge, a new annual design competition…

Woolmark Teams With Lane Crawford for Merino Wool Athleisure

Wool may not be the first thing that comes to mind when it comes to athleisure, but the fiber is making…

Woolmark Co. and Max Mara Develop Wool Denim

Max Mara and the Woolmark Co. have developed an innovative Wool Denim line for Max Mara's wool-centric fall…

Jason Wu Weaves Merino Wool Into S/S 2017

A trip Down Under with The Woolmark Company this past July inspired fashion designer Jason Wu to work Merino…

Indian and Pakistani Designers Showcase Collections Using Merino Wool

The Woolmark Company wants to remind the world that wool can be worn in warmer climes.

Lenzing and The Woolmark Company Aim High With New Partnership

Two branded fiber companies have come together to conquer the high-end clothing market.