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Millennials
The Outside View: Reading Fashion’s Data Science Tea Leaves
Insights about the gathering wave of young fashion shoppers.
Klarna’s 2021 Holiday Retail Report Predicts Early Shopping and Increased Budgets
The company's consumer survey reveals insights into early shoppers, holiday budgets and how consumers are…
Will Young Consumers be the Most Credit Savvy Generation?
Findings from Alliance Data shows how Gen Z and Millennial consumers are looking at finances and credit when…
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Comfort Still in Style, Lululemon Survey Says
Some employees say they're willing to quit if forced to wear professional attire again.
Connecting to Today’s Young Luxury Consumer
Boston Consulting Group's Sarah Willersdorf talks to WWD about how luxury brands can reach Gen Z and…
Millennials Kickstart Cross-Border E-Commerce Growth
Twenty-five percent of global shoppers bought clothing online outside their domestic market over the last six…
In a World Where Every Brand Is a Reseller — What Would Fashion Look Like?
With resale's momentum, some experts hypothesize a very big supply problem could arise that widens social and…
Macy’s CEO: Denim, Fragrances and Now Toys “R” Us Drive ‘Under-40 Strategy’
Five million new, mostly younger shoppers come for the jeans and perfumes and stay, the retailer hopes, for…
Editor’s Take: Millennials, It’s Time to Give Up Festival Fashion
With the oldest millennials turning 40 years old, the 2021 festival season may not have the same energy as it…
Inside the Minds of Millennial Parents, Including Karolína Kurková
Karolína Kurková and other Millennial parents are approaching child-raising differently than previous…
Scalefast Data Identifies What Drives Beauty and Wellness Consumers to Try New Products
The new report aims to reveal opportunities with end-to-end e-commerce solutions for the beauty and wellness…
Is Social Media Gen Z’s Most Trusted News Source?
Data from Credit Karma reveals where Gen Z and Millennials are turning for financial advice.
Gen Z, Millennials Turning to Buy Now, Pay Later to Finance Summer Purchases
New data from PayPal reveals consumers are making purchases with specific events in mind.
Is Business Good for Society? Less Than Half of Gen Z and Millennials Think
"Values-driven" Gen Z and millennials "are holding themselves, and business, accountable," said Deloitte's…
What to Know About ‘Cheugy,’ the Gen Z Term Trending on TikTok
The nebulous term has been used to describe everything from sneaker culture and Ugg boots to lasagna and…