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Lucky Brand

Lucky Brand Offers Quiet Luxury for Spring 2024

The label puts its own spin on quiet luxury with tailored tops, elevated cargos and relaxed trousers. 

‘Yellowstone’ Actor Cole Hauser Named Ambassador for Lucky Brand, Frye

Hauser is pulling double duty for the two labels in Authentic Brands Group's portfolio.

Cole Hauser to Become the Face of Frye, Lucky Brand

The actor, who stars as Rip on "Yellowstone," will be the ambassador for both the boot and denim brand…

Lucky Brand Debuts Collection with The Rolling Stones

Some of music's most recognizable graphics are part of Lucky Brand's new collection.

Lucky Brand Upcycles Vintage Military Clothing

It is the brand's third upcycled capsule collection.

Lucky Brand and Laura Ashley Unveil Second Collaboration

The summer styles boast patchwork and quilting details. 

Tommy Hilfiger, Lucky Brand Bow Collections Influenced by American Pop Culture

The summer collections offer graphic T-shirts and laser-printed denim.

Lucky Brand Partners With Laura Ashley on Capsule Collection

The 15-piece collection showcases the DNA of each company with denim and floral embellishments throughout.

Lucky Brand Goes West with Real and Fictional Cowboys

Compton Cowboys star in the brand's campaign for its new collaboration with the hit TV show "Yellowstone."

‘Yellowstone’ Teams With Lucky Brand on Capsule Merchandise

With season five premiering next month, Paramount's hit western drama collaborated on an exclusive line of…

Lucky Brand and Wolverine Boot Up

The brands have joined to launch a men's fall boot collection. 

Lucky Brand Re-ups on ‘Upcycle’ Collection

The second offering of one-of-a-kind items, for Fall 2022, dropped online on Friday.

Lucky Brand Rolls with the Nostalgia Trend

Lucky Brand inked a deal with Yoki Fashion to design, produce and distribute Lucky Brand roller skates this…

Lucky Brand Elevates Upcycled Garments with Lars Nord Studio

Lucky Brand is the latest to join the industry's efforts to close the loop with a collection made with…

Lucky Brand Reboots Lucky Legend Range Celebrating American Heritage

Lucky Brand rebooted its Lucky Legend collection from 15 years ago, featuring vintage-inspired washes and…