Levi’s
Levi’s Lounge Opens in San Francisco
Levi’s collaborated with Cumulus Media, a radio broadcasting company, to open Levi’s Lounge, a performance…
Retail Realities: Where I Was From’s Online Vintage
Claire Lampert and Stacy Daily, founders of online vintage shop Where I Was From, have a taste for cool…
Levi Strauss & Co. Makes Water Saving Techniques Public
In honor of World Water Day in March, Levi Strauss & Co. announced that it would open source all of its…
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Levi’s Introduces the 505 C for Fall ’16
The Levi’s 501 jean has become a cultural symbol so iconic that even without the brand name attached people…
How Levi’s Got Back to Basics & Kickstarted a Comeback
Ask Chip Bergh, president and chief executive officer of Levi Strauss & Co., how the true blue American brand…
How Levi’s Got Back to Basics and Kickstarted a Comeback
Ask Chip Bergh, president and CEO of Levi Strauss & Co., how the true blue American brand has managed to…
Levi’s Partners with V&A Museum for ‘Revolutionary’ Exhibition
London’s Victoria & Albert Museum (V&A) is partnering with Levi’s for a new exhibition showcasing the…
Levi’s Expands Clothing Recycling Program into Europe
Levi Strauss & Co. is taking another step toward sustainability, expanding its clothing recycling initiative…
Levi Strauss & Co. Reports Disappointing Q4 and 2015 Results
Levi Strauss & Co. reported unfavorable fourth quarter and full-year 2015 results. Chip Bergh, Levi’s…
Levi’s Focuses on Sustainable Cotton Production with BCI
As Levi’s pushes sustainable denim forward, the brand is shifting its focus to cotton production. Natalie…
How Ponce Denim Company Became the United Nations of Denim Brands
How do you tempt consumers to buy more of something they already own a lot of? That’s the question…
Levi’s Named ‘Most Buzzed’ Denim Brand of 2015
YouGov’s Brand Index has just published its 2015 Best Brand Rankings, revealing that Levi’s was the ‘Top…
Levi’s Responds to Accusations of Sexist Pricing Policies
Levi Strauss & Co. has denied claims that they have sexist pricing policies after being singled out by The…
Levi’s Receives LEED Platinum Rating for Nevada Distribution Center
Levi Strauss & Co. made another move toward the company’s goals of environmental sustainability when they…
NRF: Why Levi’s and Academy Sports Apply Analytics to Merchandising
For Levi's Strauss & Co., omnichannel is anywhere a consumer interacts with the brand. So with 50,000 retail…