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Levi’s

Levi’s Booming European Business Offsets Flat U.S. Sales

American denim brand Levi Strauss & Co. is having a better go at it in Europe. On Monday, the company reported…

Vetements Deconstructs Levi’s for Spring ’17

Levi’s was one of the 17 brands deconstructed by Vetements designer Demna Gvasalia for the avant-garde…

LS&Co.’s Bart Sights Named Aspen Institute First Mover Fellow

Bart Sights, Levi Strauss & Co. vice president of technical innovation, was named a 2016 Aspen Institute…

Denim Makers in Active Pursuit of Innovation

The old adage, “If you can’t beat ’em, join ’em,” may—to some extent—be surfacing in the denim world right…

JUST Approved: 5 Ethical Denim Brands to Buy

Ethical fashion organization Project JUST launched its first guide of JUST Approved denim brands. From a list…

Levi’s Launches Fellowship for Sustainable Apparel Entrepreneurs

Levi’s has recently been receiving a lot of attention for starting to clean up denim’s dirty environmental…

Denim Bloggers: Brands Need Better Marketing

Bloggers love to dish, and the speakers at Kingpins New York’s “Denim Blogger Quick-Fire” panel did not hold…

Here’s Why Levi’s and Google Geared Their First Product Toward Urban Bikers

When Google’s Advanced Technology and Projects (ATAP) group announced iconic American brand Levi’s as the…

Meet the Jacket That Will Answer Your Mobile Phone

Levi’s and Google’s Advanced Technology and Projects (ATAP) group announced the first Project Jacquard…

Levi’s Releases Gender-Neutral Pride Collection

Levi’s continues its ongoing support for the LGBT community, releasing a Pride collection in partnership with…

Ray Bagattini Named President of Levi Strauss Americas

Levi Strauss & Co. announced that Roy Bagattini will assume the role of executive vice president and…

5 Ways to Brand Denim In the Future

Technology has altered the way denim is made, sold and performs. Isn’t it time for technology to change the…

Come Earth Day, Reflecting On & Continuing Eco Improvements

A lot of people around the world celebrated Earth Day 2016 last week, all part of an effort to build the…

Jonathan Cheung of Levi’s Talks 100 Years in Partnership with Cone Denim

Cone and Levi’s are the bread and butter of American denim. The partnership began with the “Golden Handshake&#8221…

Levi Strauss & Co. Gets a Slow Start in Q1 2016

Levi Strauss & Co. reported neutral results for the first quarter of 2016, with business negatively affected…