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Mother Denim’s Fresh Food-Inspired Line Benefits People and Planet

The L.A. denim brand's latest line raises awareness of food insecurity.

Blue Jeans Celebrate a Big Birthday with Style & Sustainability

As the blue jean marks its 150th birthday, one wonders if the garment could serve as a master class in how…

Levi Strauss Names Snap’s Kenny Mitchell Chief Marketing Officer

Mitchell will report to president and soon-to-be CEO Michelle Gass.

Coach Launches Coachtopia, a Circular Subbrand Dedicated to Sustainability

The bag and apparel line was created in partnership with a group of Gen Z consumers and offers less expensive…

H&M Releases Second Collection for ‘Let’s Make Better Denim’ Campaign 

The Swedish clothing company has teamed with the Ellen MacArthur Foundation to create its second sustainable…

Abrand Jeans Launches Next Icons Model Search

It is working in partnership with Urban Outfitters and Precision Management.

EXCLUSIVE: Frances Valentine Debuts Denim Collection

The lifestyle brand is launching its two-piece denim collection at a time of sustained growth.

Lucchese, Wrangler Team on Western-Themed Collection

The limited-edition boots and jeans mark the first time the venerable brands have worked together.

EXCLUSIVE: Karl Lagerfeld Jeans Wants to Dress Gen Z

The brand launches officially on Thursday — and has big ambitions.

Playboy Launches Denim Brand 

The women's and men's line is Playboy's first solo venture into the denim market.

Moschino to Introduce M05CH1N0 Jeans Line

Debuting with the pre-fall 2023 collection, the line is a reinterpretation of the 1986 Moschino Jeans range…

As Denimwear Enjoys Momentum, Gas Milano 1984 Relaunches Under New Owners

The jeanswear brand has found its white knights that are poised to spur its digital capabilities and global…

Jeanologia Promotes Sustainable and Tech-forward ‘Future of Fashion’

Spain-based Jeanologia discussed its take on moving the industry forward at the "Future of Fashion" event…

Levi’s CEO Chip Bergh Sees Challenges and Opportunities in Weak Market

Levi Strauss logged weaker-than-expected sales, but cut costs and hit its third-quarter profit target.

Tove Moves Into Denim

The U.K. brand favored by minimalists is adding four jean styles and a shirt.