The Great Debate: Instagram vs. TikTok & the Future of Social Media Marketing
Experts weigh in on the pros and cons of TikTok versus Instagram, and where brands should be putting their…
Nike Building In-house Social Commerce App Aimed at Gen Z
Focused on shopping for young women, the upcoming app is part of Nike's relatively new business incubator.
NBCU Expanding TV Shopping With Instagram, Facebook, More Retailers
With the new deal, a rise in "live shopping" and social shopping related to NBC TV shows seems inevitable.
Zuckerberg: Apple’s Privacy Move Could Spur More Social Commerce
The Facebook CEO talked social commerce numbers and spun Apple's privacy update as a positive change that…
EXCLUSIVE: Danielle Bernstein Leaving Macy’s
The fashion influencer and entrepreneur is moving her nameplate brand to the We Wore What website while…
Fashion to Figure Harnesses the Power of Plus-Size Influencers
The FTFLAB program brings fresh design perspectives into the fold through a series of collaborations with…
Hayley Paige and JLM Couture Legal Fight Continues
The designer and JLM Couture have clashed about the Hayley Paige social media accounts among other things.
Alexander Wang Met With Accusers, Their Lawyer Responds
The designer and his 11 accusers have met, according to their attorney.
Adidas Collaborator’s Absurdly Long Sneakers Stun the Internet
Estonian rapper Tommy Cash posted pictures of the ultra-long shoes to promote his normal-sized collaboration…
How to Meet the Demands of the 2021 Gen Z Shopper
To fashion marketers, knowing which trend appeals to which generation is key to reaching them and selling…
Instagram Launches Live Rooms With Fashion Programming
Instagram's live "talk show" feature with multiple guests rolls out with Paris Fashion Week programming…
Rihanna Hires First Little Person As Savage x Fenty Lingerie Model
Tamera McLaughlin is the latest face to represent the innerwear brand.
Bottega Veneta’s Vanishing Instagram Explained — Sort Of
Kering CEO François-Henri Pinault gave the first insight into Bottega Veneta's social media strategy since it…
Among Pandemic Lovers, This Year’s Winners May Be Inclusive Lingerie Brands
That includes both sexy and comfortable fashion trends.
Ted Baker Checks Into Instagram Checkout
The British fashion brand dives into social commerce and, maybe, a new tide of Instagram impulse purchases.