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Instagram Ad Revenue to Top Google, Study Says

Marketer projects that Instagram will take in $2.81 billion from mobile advertising revenues in two years…

Model Call: John Tuite and Carlos Santolalla

After being discovered on Instagram, gay couple John Tuite and Carlos Santolalla are more than just models…

Jerusalem Sandals Has a Sartorial Assignment for College Students

Jerusalem Sandals is offering college students an incentive to upgrade their footwear from rubber shower…

Survey: Shoppers Favor Retailers With Strong Social Media Skills

According to a recent report from Epsilon, people who incorporate social media into their shopping journeys…

Instagram Updates Explore and Search Functions

The social media platform has reimagined its "search" and "explore" tools — two areas where the app's efforts…

Twitter Enlists Celebrity Influencers in New E-Commerce Push

Twitter: It's where 236 million people go each month to gripe about airlines, share TV spoilers and voice…

Nike Leads Instagram Gains Among Fashion Brands

Victoria Beckham came in close behind in terms of new followers, followed by Dior, Louis Vuitton and Adidas.

The Rubber Boot Brand Hipsters Will Love

What do professional fishermen and fans of reality television have in common? A knowledge of Xtratuf, a…

Candy Gram: Candie’s Launches Marketing Initiative on Instagram

Candie’s knows where its Millennial customers are—on Instagram. The Iconix-owned apparel and footwear brand…

For Magazines on Social Media, Facebook Still Dominates

When it comes to magazines’ social media presences, Facebook still dominates the game according to a recent…

Sanuk’s Instagram Contest Benefits Operation Smile

Sanuk is giving consumers a new reason to get into stores and try on their footwear — and smile. Starting…

Marketers and Consumers Alike Favor Instagram

Pictures speak louder than words when it comes to scoring a hit with social shoppers, according to fresh…

Drive Sales by Socializing the Online Shopping Experience

Still think social media is just another time-suck? It’s time to change your mindset — and fast. A recent…

Sophia Webster Fetes 200,000 Instagram Followers with a Dream Giveaway

British footwear designer Sophia Webster recently hit 213,000 Instagram followers, and to celebrate, she…