influencer
The 30 Most Impactful Women Under 30 Across Beauty and Wellness
From Alix Earle and Monet McMichael to Taylor Frankel and Leah Kateb, the young women who are redefining…
Elon Musk’s Eldest Daughter Vivian Wilson Talks to WWD Backstage
Before hitting the runway for Chris Habana's first New York Fashion Week show, Vivian Wilson talked about…
Style Influencer Camille Charrière Partners With Zeynep Arçay on Capsule Wardrobe
Bonding over a love of '90s minimalism, Charrière and the Turkish fashion designer came up with 16 pieces…
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EXCLUSIVE: Following Her Own Infertility Journey, Demi Schweers Is Launching Hormone Health Brand Iris Nutrition
Iris Nutrition launches direct-to-consumer and on Amazon on Monday with an electrolyte drink mix formulated…
Tone, the Personal Care Brand Founded by Six Twitch Streamers, Is Entering Target
The fragrance-forward body care brand by Twitch streamer group AMP netted seven-figure sales within three…
Bold Management’s Parent Ykone Group Acquires Majority Stake in The Digital Prototype
The Paris-based influencer marketing agency will merge and operate under the Bold Management talent agency's…
The TikTok Shop Opportunity, Defined by Joey Shamah and Stormi Steele
Shamah and Steele are firing on all cylinders as they look to established channels — and arriving first at…
How to Harness Community Impact Through Authentic Storytelling
Dr. Dennis Gross Skincare's Carrie Gross and Odore Ltd.'s Armaan Mehta discuss the importance of authenticity…
Long Considered Second-tier, Affiliate Marketing Gains Ground
When big, splashy campaigns are out of budget or measurable conversion is key, this "less sexy" channel has…
Loro Piana, Dimorestudio, OTW by Vans Top Drivers of $26.1 Million in EMV for Milan Design Week
Insights by Karla Otto issued its second Milan Design Week digital impact report showing that Loro Piana…
Chiara Ferragni Takes Full Control of Namesake Brand
The social media personality and entrepreneur is taking steps to overcome the crisis that engulfed her in…
EXCLUSIVE: Alix Earle Is ‘Un-expiring’ Pantene’s Newest Drop
After shouting out the brand in a viral video in December, Earle has teamed up with Pantene to launch a…
EXCLUSIVE: Lauryn Bosstick’s The Skinny Confidential Is on a Mission to Make ‘the Birkin Bag of Toilet Paper’
The content creator, podcaster and brand founder on Tuesday is launching nontoxic, bamboo-based toilet paper.
Huda Beauty, L’Oréal Paris Among Top 10 Brands on Social in the U.K.
On the heels of a buzzy event in Dubai celebrating the brand's latest Ube collection launch, Huda Beauty took…
How Amazon Is Tapping Influencers to Highlight Love for Galentine’s Day
The holiday timed just before Valentine's Day celebrates female friendship.