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Consumer Behavior

Study: Retailers Need to See Themselves as Consumer Problem-Solvers

JDA's second annual "Voice of the Store Manager" survey reveals the need for better inventory management and…

Bringing Online to Life With IRL at Water Tower Place

The 4,000-square-foot space offers an "immersive shopping experience" for consumers.

Breaking Barriers: Mastering China’s Digital Landscape

At WWD's Digital Forum, Brian Buchwald of Bomoda provided actionable insights into navigating the largely…

M Gemi Builds Business on Consumer and Supply Chain Fit

M Gemi cofounder and president Cheryl Kaplan shares lessons learned from e-tail launch.

To Boost Conversions, Start a Conversation With Consumers by Using Data

Pini Yakuel, founder and chief executive officer of Optimove, urges the use of data segmentation.

Having Goals Make It Easier to Cull Data That’s Needed

Knowing what data to use better informs firms on how to meet customer-centric strategy goals.

Technology Now Creating ‘Atmospheric’ Commerce

Lucie Greene, worldwide director of The Innovation Group at J. Walter Thompson.

Let’s Chat: Bots That Can Drive Online Conversions

Caroline Klatt, cofounder and chief executive officer of Headliner Labs, explains how messaging bots can…

Adobe Reveals Experience-Driven Commerce Features

Its machine-learning network will deploy upgrades to its AI platform to meet consumer expectations.

Shopgate Deploys Automated Notifications for Upped Personalization

The SaaS shopping platform will use consumer behavior to inform its latest feature.

America in 2026 Will See Business Shift to an ‘Influence’ Model

As consumers become data feeds from information via social network participation, trust will become the new…

Destination XL Group Taps DynamicAction for Retail, Consumer Experience Solution

The platform aims to help the retailer create a deeper "customer-centric" approach to its business.

Adyen Research Reveals Key Consumer Traits of Generation Z

The payments platform provider surveyed consumers to learn about shopping behavior.

Amongst Luxury Brands, Instagram Is the Top Engagement Platform

PMX Agency's latest report reveals top luxury brands and web sites.

Global Consumers Are More Confident — But Are They Spending?

Shoppers are becoming more frugal and investing rather than spending.