Consumer Behavior
Gen Alpha Is Already Thinking About Their Financial Futures
A recent study looks at how the youngest generation is saving up for the future and the top 10 companies…
Do Retailers Ambitious AI Goals Align With Consumer Expectations?
A new report examines surveys from retail executives and U.S. consumers on the evolving role of AI in retail.
Gen Z Are Second Guessing Taking Consumer Advice From Social Media
More than 75 percent of Gen Z Americans actively seek financial advice or information online.
Yotpo Research Reveals Leading Consumer Trends
The research initiative analyzes 51 million product reviews across 20,000 stores.
Has the Age of Digital Wallets Arrived?
As Zelle records groundbreaking user growth, industry leaders predict a vast expansion in digital wallet…
Yotpo Research Reveals the Leading Consumer Trends to Define Retail Strengths and Weaknesses
The research initiative analyzes 51 million product reviews across 20,000 stores.
65% of Consumers Say They Returned or Exchanged a Holiday 2024 Purchase
New data from Akeneo shows that the most-returned category was clothing, with six in 10 consumers saying they…
90% of Gen Z Tie Clear Vision to Self-confidence, According to Acuvue
The contact lens brand tapped into Gen Z survey data to connect with young consumers in its #SeenWithAcuvue…
U.S. Households Ramp Up ‘Doom Spending’ in Preparation for Possible Pandemic, Tariff Impacts
A new CreditCards.com survey indicates a significant trend of stockpiling and increased purchases fueled by…
Maev Taps Jessica Pegula to Raise Pet Wellness to Athletic Levels
The tennis star is speaking out about prioritizing the same health and wellness for her dogs and herself.
How the State of Consumer Search Continues to Evolve Past Search Engines
Research from adMarketplace reveals America's next-gen consumer behaviors for product and brand search.
How the State of Consumer Search Continues to Evolve Past Search Engines
Research from adMarketplace reveals America's next-gen consumer behaviors for product and brand search.
How Immersive Shopping Meets the Needs of Gen Z
The latest research reveals that immersive technologies such as AR and VR are the keys to satisfying the…
Bolt CEO Justin Grooms Explores the Surging Use of BNPL in Consumer Finance
In an exclusive interview, Grooms discusses the integration of buy now, pay later services with traditional…
Happy Returns Tackles Online Fraud While Working to Improve Online Shopping
Exploring the impact of COVID-19 and Gen Z's preferences on e-commerce, Tim Fehr of Happy Returns outlines…