Consumer Behavior
UPS Report Reveals Needs of Today’s Consumer
The 50-page white paper was done in collaboration with Astound Commerce.
Think Tank: Clicks Now Want to Be Bricks
Allison Ames, president and chief executive officer of Beanstalk, explains.
As IoT Grows, AT&T Sees Broad Deployment of Connected Devices and Products
IoT connected devices is expected to experience a 23 percent growth rate over the next five years.
Free People Advances Retail Strategy to Experiential Pop-ups
The Millennial-favorite brand has introduced a Manhattan pop-up shop that offers movement classes and…
Think Tank: When Luxury Goes Casual
Olivier Abtan, head of The Boston Consulting Group's global luxury sector, explains.
Checkout Index 2016: Wal-Mart, Target Top List
Forrester's index reveals the retailers U.S. shoppers are continuing to patron.
Think Tank: Taking Cues From the Playbook of Digital-First Brands
Sonya Brown, general partner at Norwest Venture Partners, shares insights on the market.
Gen Z Is Ready to Shop — On Their Terms
A new study conducted by Forrester and American Express delved into the behavior of the demographic.
U.S. Reliance on Computers Surpasses Caffeine, Cash
An Intel survey revealed how just how reliant the U.S. is on their desktops.
Think Tank: Lassoing Shoppers With Geofencing to Bolster Sales
Ashlyn Booth, director of retail property marketing for JLL, shares insights into the benefits of a geofence.
As International Trade Shows Face Weary Buyers, Offerings Are Broad and Deep
Buyers from across categories will find much to choose from in the second half of the year in London, Milan…
Memorable Marketing: Key Strategies to Draw Consumers
Playing to individuals' emotions is more important than ever to secure brand loyalty.
For Millennials, Sharing Is Caring
A new survey revealed the demographics' preference for sharing economy services such as Uber and Etsy.
Shaping Marketing Strategies to Capture Gen Z Shoppers
Sara Spivey, chief marketing officer of Bazaarvoice, shares insights on how to draw the next set of…
Think Tank: Lessons for Software Vendors — From the Cereal Aisle
Cindy Lincks, chief executive officer and founder of Reachify, explains.