Athleta
Gap’s CEO Pegs Growth Strategy on Active, Value
Gap Inc. is trading on its size and brand diversity to fuel growth in activewear sales as well as value…
Earth Day Prompts New Sustainability Commitments from Apparel Brands
From reducing greenhouse gas emissions to introducing eco-friendly fibers, here's what some businesses are…
Athleta Debuts First Fair Trade Certified Activewear
Athleta is supporting female garment workers globally with its latest initiative.
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Most of the Apparel Industry is Missing Out on a $20 Billion Opportunity
How can shoppers be at fault for not wanting to buy clothes that don't fit?
Can Athleta’s Latest Technical Fabric Improve Gap’s Performance?
Athleta has long been the only bright spot in Gap Inc.'s business, and the brand is hoping its latest…
Another Yoga Brand Expands Into Girls’ Clothing
Lululemon isn't the only purveyor of high-priced workout wear for kids.
Gap Inc. Experiences Weak Earnings in Q4
Gap Inc., once a powerhouse behind casual American sportswear, has recently struggled with competition from…
Gap-Owned Athleta to Debut Girls Collection This Summer
This summer girls will be able to swap out their jeans for capris by Athleta, the Gap Inc.-owned women’s…
Gap and Banana Sales Slip, Old Navy Up in Q3
Old Navy continues to be Gap Inc.'s sole bright spot in a sea of slumping sales.
Gap Inc Eliminates On-Call Scheduling Practices
Gap Inc. announced that all the company’s constituent brands will stop the practice of on-call scheduling as…
Gap Names President of Digital its Next CEO
Gap Inc.'s latest leadership change may be a tell-all sign of the direction the company wants to move toward.
Gap Says Athletic Wear to Fuel Quick Recovery After Lackluster Q1
Gap Inc. recently announced that its first quarter fiscal year 2014 earnings increased just 1 percent to…