Skip to main content
X

Athleta

Gap Inc. Reports Q4 Sales Gain Across Its Biggest Three Brands, but Tariffs Cut Into Profitability

CEO Richard Dickson said the company has moved into a second phase of transformation involving accelerating…

Last Chance: Athleta’s Surprise 30% Off Holiday Sale Ends Today

It's Black Friday all over again, helping you treat the remaining women on your list (or yourself!) to some…

Monique Billings Talks WNBA Off-court Style, Love for Tyra Banks and More

The Valkyrie's player is part of the new shoppable Rakuten "Shop the Look" campaign program alongside…

Shuffle Board: Gap Taps Nike Exec as Athleta CEO, Puma Names Adidas Vet

Nike's Maggie Gauger becomes Athleta's CEO while 23-year-Adidas exec Andreas Hubert joins Puma's management…

Maggie Gauger Exits Nike to Head Up Athleta

Gauger succeeds Chris Blakeslee, who is stepping down from the role.

Beyond Yoga Puts Lululemon and Athleta on Notice With Bigger Store Format

Levi's bought the brand in 2021 and is finally ready to unveil more of its future with a new door in…

Gap Inc. Sustains Momentum, Reports Q4 Profit and Comp Sale Gains

After years of being down in the dumps, Gap Inc. for the past four quarters has been on firmer footing and…

Gap Inc. Reports Q2 Top and Bottom-line Gains

CEO Richard Dickson says the team is successfully "reinvigorating" all the brands in the portfolio.

Athleta CEO Talks Paris Olympics, Pivoting the Product Offer

CEO Chris Blakeslee says Athleta's contracts with Olympians and other game-changing athletes transcend the…

Shuffle Board: Target Shakes Up C-Suite, Worldly Bolsters Exec Team

Target updated its leadership team, while Kevin Vranes and Jay Gaines joined Wordly's executive team.

Gap Highlights Path to Net Zero by 2050

Gap Inc. released its sustainability report, detailing the progress it has made on emissions, energy use and…

Gap to Use Ambercycle’s Regenerated Polyester in Athleta Products

Athleta and Ambercycle are advancing textile-to-textile recycling by incorporating Cycora into the Gap-owned…

Athleta Pours Sweat Into Train Collection

The Gap-owned brand debuted two proprietary fabrics to empower women during and after intense exercise.

Shuffleboard: New Athleta CEO, True Religion Names Marketing Chief, Asics Adds Sales VP

Torin Rea is Next Level Apparel's new vice president of marketing while FedEx names a new CEO and Kontoor…

Shuffle Board: Nike Shakeup, 3 Gap Inc. Execs Out

Nike reshuffled vice presidents while two Gap Inc. executives are gone and another will leave by the end of…