Denim’s classic appeal has been rock steady for over 150 years, but its advances have been moving fast and furiously behind the scenes. With sustainability always at the core, innovations have birthed new fibers, non-toxic dye pigments, gentler laundry processes, waterless finishes, fresh recycling methods, circularity developments, and new ideas to close the loop. Even A-listers have gotten involved in new solutions.

Orta remains at the forefront of innovation, and as the Turkish denim mill closes in on its 70^th anniversary, it has developed a more sustainable fabric inspired by the Biodesign Challenge (BDC)—a global program that connects university students with bioengineers, industries, businesses and experts to redesign products and conventional systems with a biology inspired point of view. It is also working closely with Nature Coatings and Renewcell to continually innovate more sustainable denim.

Watch this webinar to learn: