For their first official collaboration, Dr. Squatch and Jukebox are teaming up to reimagine three storied Pixar characters in scent form.
Ahead of the highly anticipated “Toy Story 5” premiere on June 19, the personal care brands will introduce three bar soaps — Howdy Hero, Cowgirl Courage and Cosmic Captain — inspired by the beloved big-hearted toy cowboy Woody, his sister Jessie and astronaut Buzz Lightyear, respectively. The special-edition collection will also include two deodorants (with charcoal and arrowroot), the “Toy Story” Trio pack and the Woody and Buzz Lightyear 3-Pack. Prices range from $8 for an individual bar soap and $48.45 for the full set.
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In an official statement, John Ludeke, chief brand officer at Dr. Squatch, said: “Toy Story is one of the most iconic franchises in the world, and these characters have stood for adventure, loyalty and courage for decades. This collaboration is about bringing that same energy into your everyday routine, whether you’re leading the charge like Woody, exploring new frontiers like Buzz Lightyear or showing up with fearless confidence like Jessie.”
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Launched in 2023, Jukebox is the sister brand of Dr. Squatch, which was acquired by parent company Unilever last year. Where Dr. Squatch offers a robust range of hygiene products for men, Jukebox offers a healthy assortment of bathroom essentials — think mists, soaps and lotions — for women. This collaboration is the first time both brands have come together to drop a custom collection.
Designed to evoke elements of Woody, the Howdy Hero line blends snake root extract with notes of warm vanilla, desert sage and worn leather. Cowgirl Courage, a nod to Jessie (Woody’s sister), is comprised of horsetail extract, juicy fruit, bright citrus, sandalwood and wildflowers. And last but certainly not least, Cosmic Captain is formulated to take consumers to infinity and beyond with evening star oil and hints of crisp pear, cedarwood and creamy fig.
Though Cosmic Captain and Howdy Hero are classified under the male category, the bar soap trio is available to purchase on Jukebox.
This drop is just one example of Dr. Squatch’s commitment to keeping its finger on the pulse of pop culture. In December 2025, the brand appealed to a more mature television audience, releasing a limited-edition collection of soaps and deodorants inspired by the fan-favorite Netflix show “Stranger Things,” and Brett Gelman’s baroque character, Murray Bauman. The themed line arrived just one week after the highly anticipated premiere of Season Five, part one, released on Netflix. Like the character reinvention in the “Toy Story 5” line, the four-item “Stranger Things” collection imagined Bauman in fragrance form, specifically two gritty, musk scents called “Vecna’s Curse” and “Squawk Signal.”
Dr. Squatch and Jukebox aren’t the only brand to tap into the “Toy Story 5” buzz (pun intended). Adidas tapped Pixar’s “Toy Story” franchise once again, debuting a three-sneaker collection, while Crocs released two new pairs of co-branded clogs, including a “Jessie Boot.”