Leave it to Taylor Swift to cause an e-commerce frenzy. Kansas City Chiefs player Travis Kelce invited her to a football game in Kansas City, Missouri on Sunday, causing his jersey sales to reach record highs. Fanatics, an online retail company that deals in sports merchandise, confirmed the news to WWD.
“On Sunday, Travis Kelce was one of the top five selling NFL players and saw a nearly 400 percent spike in sales throughout the Fanatics network of sites, including NFLShop.com,” a statement from the company read.
You May Also Like
Seated next to Kelce’s mother, Donna Kelce, Swift looked on as the Chiefs scored a major victory against the Chicago Bears. Swift showed off her team spirit in a Chiefs windbreaker, pairing it with a white Dôen tank top, black Ksubi shorts and gold jewelry.
Related Articles
Kelce invited Swift to the game during an appearance on “The Pat McAfee Show” on Thursday. Football fans anticipated Swift’s attendance at the game, holding up signs reading “Is Taylor here?” and “Kelce is Swift to the endzone.”
Kelce, who is a tight end on the Chiefs, has been with the team since 2013. He’s played in two Super Bowls, helping the Chiefs score wins in 2020 and 2023, respectively. During Sunday’s game, he scored a touchdown, contributing to the Chiefs’ 41-10 win.
Swift is taking a brief hiatus from her “Eras Tour,” which kicked off earlier this year in Arizona. After wrapping up a series of dates in the U.S., she’ll resume touring in South America in November, where she’ll perform in Argentina and Brazil.