“Lapis Lazuli,” “Medusa Azul, “Amazõnia” — these are just some of the names for Action Bronson‘s New Balance sneaker releases that have released or will release. But despite the rapper’s track record of flamboyant word play, his next shoe will be “Untitled.”
The Action Bronson x New Balance 990v6 Made in USA “Untitled” will release in just under a month, and what it lacks in a moniker it certainly does not in appearance. Teased in a campaign video starring natural wine maker Sébastien Dervieux on Bronson’s Instagram account and having its release information leaked not long before, the musician’s third 990v6 white nubuck wrapping around the upper for its lower most ring of paneling.
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A mesh base also goes white, allowing the remaining panels in red, pink, burgundy, blue and greys to burst forth in a combination similar to Parra’s signature color scheme. An aged look then comes from a multi-shaded midsole, which sits above a grey and blue outsole.
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Action Bronson has been teasing the “Untitled” 990v6, which follows his “Lapis Lazuli” and “Baklava” iterations of the same model from 2023, since October, and he has yet another “Amazõnia” edition expected to release later in the year.
Official images for the shoe should be on the way soon now that Action Bronson has formally begun the promotional effort.
The Action Bronson x New Balance 990v6 Made in USA “Untitled” will release April 25 through New Balance’s website. Third-party retailers will likely release their pairs at the same time, while a drop through Action Bronson’s own site could precede them. Pricing is set at $220.
