Ilana Glazer is back as the face of Stuart Weitzman, starring in the New York brand’s “Concrete Paradise” campaign for spring 2026.
Celebrating the joy of the first days of spring, the campaign showcases the returning global brand ambassador playing a solo chess game in the Hudson River park, making a deli run at Barney Greengrass and quietly reading at Westsider Books — all while wearing a range of Stuart Weitzman shoes.
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Fresh styles for spring 2026 are presented in the campaign, as well as the bestselling Vinnie Sculptural Collection, which features sharp, angle-heeled silhouettes. This encompasses the 50mm Vinnie slingback pump refreshed with new seasonal materials, the 50mm Vinnie wedge thong sandal, the 85mm Vinnie wedge slide and the 85mm Vinnie wrap-up thong sandal.
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The cinematic campaign imagery was lensed by fashion photographer Ned Rogers, referencing the brand’s recognizable black-and-white visual language. Meanwhile, stylist Gabriella Karefa-Johnson lent her talents to the campaign as well. Rogers and Karefa-Johnson, both frequent collaborators with Stuart Weitzman, also worked with Glazer for the brand’s fall 2025 campaign called “Stuart Weitzman New York.”
Glazer said in a statement, “Stuart Weitzman is the New York legacy brand that is a dream come true to partner with. I’m a working mom, and I am pulled in so many different directions every day, but when I put on a pair of Stuart Weitzman shoes, I feel pulled together. At least, Stuart styles help me make it look that way.”
Glazer also created a shoppable edit of her favorite styles from the brand’s spring 2026 and SW Icons Collections as part of the campaign. Beginning on Thursday, the landing page will be announced on her podcast, “It’s Open With Ilana Glazer,” along with an exclusive offer for viewers and listeners.
Earlier in the year, returning global brand ambassadors Ming Xi, Emma Chamberlain and Ashley Graham were featured in previous chapters of the spring 2026 “Concrete Paradise” campaign for Stuart Weitzman. The spring 2026 collection can be shopped on stuartweitzman.com, in Stuart Weitzman stores and at select retail partners.