Moose Knuckles, the Canadian lifestyle brand, on Tuesday launched its spring global campaign — Drop In. Stand Out. — as a celebration of momentum and modern exploration in a season defined by movement, adaptability and presence.
The collection introduces a new assortment of lightweight outerwear, technical layers, and modular silhouettes with Moose Knuckles’ signature attitude.
Related Articles
The spring collection features Freehang Down, suspended down construction to boost airflow, cut weight and unlock mobility; Air Down, crafted from ultra-light recycled ripstock with 90/10 down which makes it featherlight and easily packable; Memory Fabric, a technical stretch woven fabric that is lightweight, wrinkle-resistant, windproof and water repellent; crinkle fabric, a technical performance fabric that is breathable, lightweight and fluid, and Nylon Shells, UPF 50+, water-repellent and engineered for performance and protection.
“This season, we’re redefining outerwear with the confidence and precision of a paraglider,” said Ludovico Bruno, global creative director. “It’s about that balance of strength and fluidity — pieces that feel light but are engineered to perform. SS26 is built for those who navigate the city on their own terms: fearlessly, purposefully, and always in control.”
You May Also Like
“Spring/summer 26 takes Moose Knuckles beyond the cold, same DNA, lighter layers, zero compromise. Our customer now finds the craftsmanship, performance, and luxe integrity of our cold-weather icons reimagined in lightweight spring/summer layers and season-less essentials, delivering our signature bold attitude, functional design, and uncompromising style,” said Ellen Kinney, global chief executive officer. “This collection continues our promise to create pieces that move with you, perform in real life, and empower our community to truly Stand Out no matter the season.”
The campaign, which will appear globally, was photographed by Diego Bendezu, with Tyler Roste as secondary photographer.