More From Valerie Seckler
In Search of the Buy Sign
Book explains contextual marketing.
Q&A: Faith Popcorn
As a "futurist," Faith Popcorn rarely looks back.
Armani Exchange Redesigns Logo
Armani Exchange is in search of an icon.
WWD Recommends
The (Gradual) Greening of America
Roughly the same share of adults in the U.S. are adopting various eco-driven behaviors as they were a year…
Where in the World Are Luxury Shoppers?
Much of the growth in luxury goods consumption in 2009 is likely to come from outside the U.S.
Staying on Top of Generations in Flux
One prominent pollster, a Baby Boomer, is critical of his generation?s self-indulgence.
The U.S. Open’s Apparel Stars
Ralph Lauren, Showtime and Lacoste lead the pack.
Q&A: Michael Silverstein
Silverstein discusses a future where American women will earn more and thus, demand more.
Green Fashion to Go
Blink and you might think it was 40 years ago, when T-shirts flashing peace symbols, doves and the planet…
What’s in a Frame?
The silver-dot triangles popping up around Manhattan may appear to be a new logo, but their geometric…
For BTS, It’s the Must-Haves
Apparel merchants could be getting a shot in the arm from back-to-school buys.
Lifestyle Takes a Starring Role
It's no secret the lives of megawatt entertainers, such as A-Rod's divorce and rumored affair with Madonna…
Choosing the Right Endorsement
How do an emerging pro golfer like Ryuji Imada and a heritage brand like Lacoste hook up?
Bringing Home Six Figures and Fewer Luxuries
About one in five affluent Americans is turning away from indulgence and toward less materialism.
Just Say Yes – Vice is Nice in Bad Times and Good
The Rx for wealthy consumers in difficult economic times? Go ahead and indulge.