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Pete Born

Executive Editor, Beauty

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More From Pete Born

The Traubs Celebrate 60 Years

Marvin and Lee Traub mark wedding anniversary.

Macy’s New Universe: Beautiful Planet

Macy's has stepped into a new beauty world through a 300-square-foot portal in the Herald Square flagship.

MyBlend Takes Another Trip Outside New York

MyBlend headed to Studio at Fred Segal.

Bendel Back in Scents

Taking a little known page from the book of its founder, Henri Bendel has gone back into the fragrance…

All for One

Drawing consumers by personalizing a vast beauty business with improved service and tailored assortments.

Sephora Adds Product Reviews to Its Web Site

Sephora.com, the Web site of the perfumery chain that bills itself as the beauty authority, is now…

Christina Aguilera Takes a Bow at Herald Square

Christina Aguilera rocked the Beauty Arcade at Macy?s Herald Square in Manhattan for the launch of her newest…

Max Factor Signs Gisele

Supermodel will represent color cosmetics brand in multi-year deal.

Serum Leads Clarins’ Fall Product Push

Clarins USA is touting what it describes as a natural alternative to cosmetic procedures with the launch of…

Lauder Taps Supply Chain Executive

Gregory Polcer will oversee Lauder's "end-to-end supply chain," the firm said.

A Twist on Celebrity: Kiehl’s Goes Green With Brad Pitt Deal

Brad Pitt is out to shake up the beauty world by turning green into gold.

Estee Lauder Buys Stake in India Firm

The Estee Lauder Cos. has gained its first firm foothold in the booming beauty market of India by acquiring a…

Pritchard Promoted at P&G

Marc S. Pritchard, who has been president of strategy, productivity and growth at Procter & Gamble Co. for…

Prestige Hopes High for Second Half

After two years of falling sales, the U.S. fragrance business may eke out at least a small gain for the…

Est?e Lauder’s Sensuous Trip

For four of the world's most sought?after women?all of them appearing in the advertising campaign for Est?e…