More From Noor Lobad
Sheglam Founder and CEO Sylvia Fu Talks Fast Growth and Future Plans
In her first U.S. press interview, the founder of the Shein-owned beauty business discusses Sheglam's rapid…
How to Master the Cool-toned Makeup Trend for Fall, According to Makeup Artists
Plus, nine products to get the look — from Danessa Myricks' newest high-pigment shadows to the ultimate…
Non-U.S. Beauty Brands Face Crunch as De Minimis Ends
Small, non-U.S. beauty brands are grappling with how to continue servicing U.S. customers now that the de…
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The personal care brand has tapped Raducanu as its first global brand ambassador.
Arab-inspired Fragrance Brands Are Just Getting Started
From TikTok-viral Lattafa's affordable scents to Amouage's high-perfumery extraits, Middle Eastern fragrance…
Non-U.S. Beauty Brands Face Crunch as De Minimis Ends
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Launches to Watch: Rhode at Sephora, Ulta Goes Global and Louis Vuitton’s High Makeup Play
Breaking down beauty's key second-half launches to watch, from Hailey Bieber's long-awaited Rhode retail…
Givaudan CEO Gilles Andrier to Retire
The executive will step down from the top post at Givaudan next March, with Christian Stammkoetter succeeding…
Is a Japanese Strawberry Beauty’s Next Erewhon Smoothie?
Oishii, the indoor vertical strawberry farm best known for its Omakase and Koyo berries, has been gaining…
Inside the Burgeoning Business of Twitch
The once-casual, gaming-focused streaming platform has become a juggernaut for a new generation of internet…
Sharon Chuter, Uoma Beauty Founder, Dead at 38
Chuter was the founder of inclusive beauty brand Uoma Beauty, as well as Pull Up for Change, an organization…
Diaries of an Ulta Beauty Store Manager — or Five
A behind-the-scenes look into the lives of five Ulta general managers who helm stores across the country.
From Medicube to Eos — the Top 10 Beauty Brands by Amazon Growth This Year
K-beauty favorite Medicube accounts for more than 4 percent of beauty sales on Amazon — up from 0.1 percent…
Beekman 1802 Is Launching Hair Care
The brand's Milk Therapy hair care line will debut Saturday via QVC and HSN.
Inside Beauty’s Innovative New Retail Formats
Emerging players from Martie to Tm:rw are taking unique approaches to beauty retail, showing that one size…