More From Faye Brookman
Critical Mass: Five Below Aims for More Profitable Beauty Assortment
The opening of a Five Below store here shows the challenges beauty faces as teens and tweens flock to other…
Ulta Cracks Beauty’s Class System
In December 1999, while waiting at the airport for an early morning flight from New York to Dallas for her…
Critical Mass: Navarro Grows on Sedano’s Buy
One of the strongest marketers to the Hispanic community just got even more potent.
Critical Mass: NYC Fetes 10 Years
NYC New York Color is growing up in style. The brand is gearing up for its 10th anniversary in 2008 with a…
Physicians Formula Goes Organic
Physicians Formula is going natural with the launch of Organic Wear, the first certified organic makeup line…
Critical Mass: NACDS Founder Robert Bolger Dies at 85
The death Monday of Robert Bolger is the most recent loss of the founding members of what comprises today's…
Drug Fair Rolls Out Welcome Mat
Drug Fair of New Jersey wants shoppers to feel at home.
Critical Mass: Mass Trade Shows Vie for Attendees
One reason some big beauty players passed on the National Association of Chain Drug Stores Marketplace…
Critical Mass: Rimmel’s Slow Ride Into Mass Pans Out
David Russell, vice president of sales/cosmetics for Coty Beauty, equates the rollout of Rimmel with using a…
Critical Mass: Prestige Cosmetics Enters Mineral Fray
Tom Winarick, vice president of Prestige Cosmetics, is quick to admit the retail business doesn't need every…
Critical Mass: Former Revlon Exec Creates Firm to Reward Loyalty
Conventional wisdom is that loyalty programs can help lure shoppers not currently frequenting their…
Walgreens Shows Its Natural Side
Walgreens is leading the chain drugstore industry's push into natural products.
Drugstores Trimming Beauty Inventory
The drugstore industry seems to have lost its appetite.
Critical Mass: Del’s Informational Superhighway
When he's not at his job as vice president of sales operations and customer development at Del Laboratories…
Critical Mass: Burt’s Bees Sets Natural Standard
Last May, Mike Indursky, chief marketing and strategic officer of Burt's Bees, announced a plan to establish…