Skip to main content
X

Faye Brookman

Contact or follow this author

More From Faye Brookman

Stetson Black to Wrangle Modern Man

Coty Beauty U.S. is giving a cowboy-boot kick to its Stetson franchise in hopes of lifting retail sales to…

Apt. 5 Expands Into Brushes and Tools

NEW YORK — Duane Reade’s proprietary brand, Apt. 5, is moving into new retail real estate.

This month, the…

L’Oreal Peel Gains Consumer Appeal

L'Oreal attributed fourth-quarter and full-year sales gains to its diversified brands and strength in…

Critical Mass: Wet ‘n’ Wild Takes Markwins Into Big League

NEW YORK — Markwins International is playing with the big beauty brands.

This spring, its Wet ‘n’ Wild…

Critical Mass: Beauty Shows Its Generous Side

NEW YORK — Starting in January, 100 percent of the proceeds from the sale of a new fragrance from Five Star…

Multiple Beauty Merchant Moves

NEW YORK — Several respected cosmetics merchants have moved to new companies. Early next year, Kathy Steirly…

Sponges’ New Twists

FLEMINGTON, N.J. — At a recent overnight camping trip, 11-year-old Sarah Saltsman had something that none of…

Critical Mass: Chains Take Aim at Wal-Mart

Call it the Wal-Mart syndrome: Retailers from every mass market channel are slashing prices and offering…

Critical Mass: Grocery Nibbles at Mass Beauty Sales

FRANKLIN, N.J. — In a little over 12 hours, the Super Stop & Shop supermarket in this central New Jersey…

Men Reign In The Mass Market Aisles

DALLAS -- The mass market is after a few good men.

Actually, the industry is hoping to lure more than just a fe

Lord & Berry Founder Starts Anew

NEW YORK -- The long-wearing makeup trend has been a hit in lipsticks and mascaras.

Grant Lloyd Berry, the foun…

All Natural And Trendy Too

NEW YORK -- Natural cosmetics are getting stylish.

For years, natural beauty lines have been characterized by i…

Retailers Warming to House Brands

NEW YORK -- Beauty is becoming more of a private matter.

As retailers scramble to differentiate their stores f…

Beauty Keeps In Step With Retro Trend

NEW YORK -- Thunderbirds are back, so are fishnets and big hair.

Not surprisingly, the retro craze has crept in…

Mass Beats Class In Christmas Beauty Sales Sweepstakes

NEW YORK -- Santa went bargain hunting for beauty this year.

The jolly old fellow skipped the shopping malls…