Skip to main content
X
Image of Emily Burns

Emily Burns

Wellness Market Reporter

Contact or follow this author

More From Emily Burns

Therabody Launches Multitasking TheraFace Mask

This launch is expected to be a multimillion-dollar opportunity for the brand.

Isaac Boots’ Old Hollywood-inspired Activewear Line Has Arrived

The collection, in partnership with Kilogear, features eight weighted stock keeping units, including tank…

Getting Personal With Artificial Intelligence

Fitness and nutrition brands are increasingly tapping into AI to offer the most personalized approach yet.

EXCLUSIVE: Shayde Beauty Enters Lifestyle Category

The brand, founded by Shay Paresh, is launching its first candle, Ritual.

What to Watch: The Continued Rise of Wearable Wellness Devices 

The United States market is estimated to be worth $15 billion, growing double digits year-over-year…

What to Watch: Fast Facial Bars Double Down on Expansion

New models, expansion and investor interest are resulting in the market's steady growth due to its appealing…

Somavedic Launches Skin Care

The brand expects the two launches to account for 20 to 30 percent of the business' overall revenue. 

To Gray or Not to Gray

A look into how brands, retailers and consumers are building out the aging hair care category.

WWD 2023 Beauty and Wellness Forum to Feature Naomi Watts, Dr. Will Cole and Dr. Barbara Sturm

The event, which will be held Sept. 26, will explore the intersection of mind, body and business. 

Isla Beauty Hosts ‘Pop-in’ at Hill House Home in Rockefeller Center

Guests will be able to experience the brand's five stock keeping units in real life.

EXCLUSIVE: Scalp Care Brand Act+Acre Enters Sephora

According to industry sources, the brand could garner more than $10 million in retail sales its first year…

Low-impact Fitness Classes Are on the Rise

Data from Mindbody shows that consumers are opting for more recovery-based workouts, as they continue to…

EXCLUSIVE: Mara Enters Body Care

The oil-based, sea-inspired skin care brand is launching a sculpting body oil. 

‘The Shark Is Broken’ Docks on Broadway

The 90-minute play is an adaptation of the off-screen turmoil that occurred during the filming of the 1975…

Exploring Brooklyn’s Bustling Bathhouse Scene

A look into the borough's growing bathhouse scene dating back to the early 19th century.